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# Haute Couture Witches
The 'Black Magic' Zink Magazine Shoot is Magical

By Annie Ho | Published 2010-06-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/black-magic-zink-magazine
References: [absinthrill.blogspot](http://absinthrill.blogspot.com/2010/06/black-magic-asia-bugajska-by-julia.html) & [zinkmagazine](http://www.zinkmagazine.com/main/)

The 'Black Magic' Zink Magazine spread plays around with the darker side of magic. Although model Asia Bugajska doesn't look like your [traditional witch](https://www.trendhunter.com/trends/kiss-x-wicked-for-good), the editorial's features definitely suggest otherwise.

Shot by photographer Julia Pogodina, the shoot presents [heavy accessories](https://www.trendhunter.com/trends/protect-collection) and substantial dress designs that would make any girl want to live in a [world of fantasy](https://www.trendhunter.com/trends/the-wizard-of-oz-capsule). I must say, the added black smoke around the model is truly a nice touch for the editorial spread.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 90% | Activity: 71% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Dark Fantasy Fashion:** Opportunity for fashion brands to incorporate bold, witchy aesthetics into their designs.
- **Occult-inspired Accessories:** Opportunity for accessory designs that feature mystical elements and heavy statement pieces.
- **Magical Editorial Spreads:** Opportunity for magazines to create visually stunning shoots that tap into the allure of magic.

### Industries Being Reshaped

- **Fashion:** Bold black magic fashion trends offer opportunities for fashion brands to reach new audiences.
- **Accessories:** Opportunities for accessory brands to incorporate witchy aesthetic in their product designs and tap into an untapped market.
- **Publishing:** Magazine publishers can create visually stunning spreads that appeal to magic and dark fantasy enthusiasts.

## Related on Trend Hunter

- [Inclusive Bewitching Capsules](https://www.trendhunter.com/trends/hocus-pocus-apparel-collection.md)
- [Dark Musical-Film-Inspired Capsules](https://www.trendhunter.com/trends/land-of-oz.md)
- [Witch-Approved Vodkas](https://www.trendhunter.com/trends/midsummer-reserve.md)
- [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)
- [Evocative Everyday Fragrances](https://www.trendhunter.com/trends/modern-magic.md)
- [Wizard-Themed Gen Z Apparel](https://www.trendhunter.com/trends/shein-x-harry-potter-collection1.md)
- [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md)
- [Digital Makeup Zines](https://www.trendhunter.com/trends/maczine.md)
- [Witchy Nail Design Collections](https://www.trendhunter.com/trends/kiss-x-wicked-for-good.md)
