# Black History Month Markets Blair&jack is Part of the Up Express Black History Month Market By Kalin Ned | Published 2024-02-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/black-history-month-market References: [upexpress](https://www.upexpress.com/en/discover-toronto-blog/celebrating-black-history-month-a-pop-up-shop-showcasing-black-owned-businesses-at-union-station)  The UP Express Black History Month Market—a pop-up show experience that highlights local Black-owned small businesses—will run from February 12th until February 16th this year. [Blair&Jack](https://www.trendhunter.com/trends/mens-exfoliating-treatment), a black-owned Canadian skincare brand for men, has announced it will be making its debut at the UP Express Black History Month Market. The brand is known for its efficient and [nourishing skincare formulas](https://www.trendhunter.com/trends/byoma-wonderlab) that are catered toward men and its eye-catching slick packaging. Blair&Jack was founded by Dr. Bimpe Ayeni who has an Ivy League education. This year, the UP Express Black History Month Market highlights six local black-owned small businesses, celebrating the African, Black, and Caribbean communities. The event is located in Toronto, at the UPstairs Lounge on UP Union Station's second floor. Image Credit: Metrolinx ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 32% | Activity: 56% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Local Black-owned Small Businesses:** The UP Express Black History Month Market highlights six local black-owned small businesses, celebrating the African, Black, and Caribbean communities. - **Canadian Skincare Brand for Men:** Blair&Jack, a black-owned Canadian skincare brand for men, will be making its debut at the UP Express Black History Month Market, known for its efficient and nourishing skincare formulas catered toward men. - **Efficient and Nourishing Skincare Formulas:** Blair&Jack, a black-owned Canadian skincare brand for men, is known for its efficient and nourishing skincare formulas that are catered toward men, along with its eye-catching slick packaging. ### Industries Being Reshaped - **Small Business:** The UP Express Black History Month Market showcases local black-owned small businesses, providing an opportunity for entrepreneurs to promote their products and gain exposure within their communities. - **Beauty and Personal Care:** Blair&Jack, a black-owned Canadian skincare brand for men, offers an innovative line of efficient and nourishing skincare products, presenting potential disruption in the beauty and personal care industry. - **Event Management and Hospitality:** Organizing and hosting pop-up market experiences, like the UP Express Black History Month Market, presents an opportunity for event management and hospitality industries to provide unique and culturally diverse experiences for visitors and support local businesses. ## Related on Trend Hunter - [Black Beauty-Brand Pop-Ups](https://www.trendhunter.com/trends/black-beautybrand.md) - [Black History Retail Collections](https://www.trendhunter.com/trends/target.md) - [Refreshing Men's Cleansers](https://www.trendhunter.com/trends/refreshing-cleanser.md) - [Artistic Black History Decor](https://www.trendhunter.com/trends/meijers-products.md) - [Afro-Canadian Cultural Celebrations](https://www.trendhunter.com/trends/kuumba-2024.md) - [Antioxidant-Rich Men's Exfoliating Treatments](https://www.trendhunter.com/trends/mens-exfoliating-treatment.md) - [Influencer-Backed Blackberry Collaborations](https://www.trendhunter.com/trends/crown-royal.md) - [Skincare Pop-Up Trucks](https://www.trendhunter.com/trends/boost-bus.md) - [Celebratory Photo Collections](https://www.trendhunter.com/trends/sonic-editions.md)