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# Briny Fermented Garlic Salts
The Jacobsen Salt Co. Black Garlic Salt Offers a Rich, Deep Flavor

By Michael Hemsworth | Published 2019-12-17 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/black-garlic-salt
References: [uncrate](https://uncrate.com/black-garlic-salt/) & [uncrate](https://uncrate.com/black-garlic-salt/)

The Jacobsen Salt Co. Black Garlic Salt is a premium new offering from the brand that gives the brands signature seasoning a touch of additional flavor for foodies and chefs alike to appreciate.

The seasoning starts off with hand-harvested salt from Netarts Bay in Oregon, which is then paired with [black garlic](https://www.trendhunter.com/trends/roasted-garlic-miso-paste) that has been fermented and dried in-house. This is reported to deliver a rich, deep flavor that's ideal for use on cooked meats, in soups or on salads to add a savory touch.

The Jacobsen Salt Co. Black Garlic Salt is one of a growing number of [artisan seasonings](https://www.trendhunter.com/trends/gourmet-seasoning-salt) that are being formulated to bring about a new flavor experience for amateur or advanced home cooks to enjoy.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 8% | Activity: 14% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Artisanal Seasonings:** There is a growing trend for artisanal seasonings to offer new flavor experiences for amateur or advanced home cooks.
- **Fermentation:** The increasing popularity of briny fermented garlic salts shows a trend towards more interest in fermented food products.
- **Gourmet Salt:** Gourmet salts, like hand-harvested salt from Netarts Bay in Oregon, are gaining popularity as consumers demand more premium and high-quality ingredients.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry could capitalize on the potential for artisanal seasonings as consumers become more experimental with flavors and demand higher quality ingredients.
- **Agriculture:** There is an opportunity for the agriculture industry to cater to the demand for locally sourced, premium ingredients, such as hand-harvested salt.
- **Manufacturing:** As fermentation becomes more popular, there is an opportunity for manufacturers to create new briny fermented products, tapping into the demand for flavor and nutrition.

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