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# Healthy Holiday Shopping Infographics
This Black Friday Shopping Planner Will Help You Stay Safe

By Jonathon Brown | Published 2012-11-21 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/black-friday-shopping-planner
References: [infographicsarchive](http://www.infographicsarchive.com/events/infographic-black-friday-and-cyber-monday-2012/) & [couponcodes4u](http://www.couponcodes4u.com/blog/black-friday-and-cyber-monday-2012-inforgraphic/)

With one of the busiest shopping weekends of the year fast approaching, this [Black Friday shopping planner](https://www.trendhunter.com/trends/ultimate-holiday-planner) infographic gives you some insights into what to expect both from stores and fellow shoppers.

The hyper-consumerism that's perpetuated by [Black Friday and Cyber Monday](https://www.trendhunter.com/trends/biggby-coffee-black-friday-bundle) sometimes causes conflict between shoppers. Unfortunately, 78% of shoppers surveyed said they've engaged in an argument with another shopper over a product. 81% say they've witnessed an argument, but luckily only 15% say they've been involved in a physical altercation with another shopper to get to an item first.

While Black Friday is ripe with in-store sales, shoppers can take a little solace in knowing that physically purchased sales will drop by 5% this year, while [online sales](https://www.trendhunter.com/trends/dealio) (even on Black Friday) will rise 12%. That means there will be less people in the stores and more people at home.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 32% | Activity: 38% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### What Makes This Trend Stand Out

- **Online Shopping:** Physical purchased sales will drop by 5% this year, while online sales (even on Black Friday) will rise 12%, indicating an opportunity to leverage online platforms to reach more potential customers.
- **Conflict Resolution:** 78% of shoppers surveyed said they've engaged in an argument with another shopper over a product, highlighting a need for conflict resolution strategies by retailers.
- **Crowd Management:** 81% say they've witnessed an argument, and although only 15% say they've been involved in a physical altercation with another shopper, retailers could implement crowd management tactics to ensure a safe shopping experience for all customers.

### Sectors Adopting This

- **Ecommerce:** The rise of online sales on Black Friday highlights an opportunity for ecommerce retailers to capitalize on the growing trend of online shopping.
- **Retail:** Retailers should focus on developing conflict resolution strategies and crowd management tactics to ensure a positive in-store shopping experience for customers.
- **Technology:** The shift towards online shopping presents opportunities for technology companies to develop innovative solutions to enhance the online shopping experience.

## Related on Trend Hunter

- [Accessible Mindful Shopping Initiatives](https://www.trendhunter.com/trends/style-dna.md)
- [Month-Long Holiday Shopping Promotions](https://www.trendhunter.com/trends/walmart-black-friday-deals-for-days.md)
- [Holiday Grocer Affordability Guides](https://www.trendhunter.com/trends/kroger-holiday-shopping-guide.md)
- [Mindful-Shopping Campaigns](https://www.trendhunter.com/trends/slovember-campaign.md)
- [Black Friday Retail Tools](https://www.trendhunter.com/trends/freshaddress.md)
- [Virtual Holiday Shopping Experiences](https://www.trendhunter.com/trends/holiday-shop.md)
- [Department Store Holiday Sales](https://www.trendhunter.com/trends/friends-and-family-sale.md)
- [Week-Long Black Friday Promotions](https://www.trendhunter.com/trends/target-holiday-best-deals.md)
- [Christmas Shopping Centers](https://www.trendhunter.com/trends/holiday-gift-centre.md)
