# Black Business-Oriented Webinars TikTok Introduces a New Webinar Series for Black Business Month By Kanesa D | Published 2023-08-16 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/black-business-month References: [socialmediatoday](https://www.socialmediatoday.com/news/tiktok-announces-new-webinar-series-for-black-business-month/690962/) & [tiktok](https://www.tiktok.com/)  [TikTok's](https://www.trendhunter.com/trends/shopsmall-accelerator) newest social endeavor is a two-part webinar series revolving around [Black](https://www.trendhunter.com/trends/obsidi-by-bptn)-owned businesses for Black Business Month. Featuring webinars from Black entrepreneurs and businesspeople, consumers can enjoy talks from the likes of Omi Bell, Shelbie Morgan, Morgan Cooper, Michael G. Simpson, and Ehime Eigbe. The experience promises a valuable avenue for firsthand insights stemming from the active involvement of TikTok's esteemed training and sales teams, as well as the experiences of Black-owned brands. Topics will include how to get the most out of TikTok, and valuable learning experiences. Registrations can be accessed until Wednesday, August 15, and the following Wednesday. TikTok has also promised that "[a]ll attendees will enjoy an exclusive discount on the [Lark Enterprise](https://www.trendhunter.com/trends/lark-distillery) plan and dedicated onboarding support.” Image Credit: TikTok ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 3% | Activity: 5% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### What's Driving This Trend - **Black-owned Business:** The growing trend of supporting black-owned businesses creates opportunities for new innovative marketing strategies. - **Webinar Series:** The rise of webinar series presents opportunities for businesses to connect with their audience and provide valuable insights. - **Diversity and Inclusion:** The focus on diversity and inclusion in business events highlights the need for innovative solutions and perspectives. ### Who This Affects Most - **Social Media:** The integration of webinars into social media platforms offers new avenues for engagement and brand promotion. - **Online Learning:** The growth of online learning platforms provides opportunities to offer specialized webinars for targeted audiences. - **Business Consulting:** The demand for expertise in diverse and inclusive business practices creates opportunities for consultants to provide valuable insights through webinars. ## Related on Trend Hunter - [Gen Z-Targeting TikTok Tools](https://www.trendhunter.com/trends/shopsmall-accelerator.md) - [App-Based Marketing Tips](https://www.trendhunter.com/trends/made-for-tiktok-series.md) - [Monetized Educational Series](https://www.trendhunter.com/trends/tiktok-series.md) - [TikTok-Specific Creative Universities](https://www.trendhunter.com/trends/creative-agency-partnerships-cap-university.md) - [App-Based Culture Initiatives](https://www.trendhunter.com/trends/api-trailblazers-program.md) - [Social Shopping Integrations](https://www.trendhunter.com/trends/monat-tiktok-shop.md) - [Creator Content Hubs](https://www.trendhunter.com/trends/tiktok-3.md) - [TikTok Film Premiere Partnerships](https://www.trendhunter.com/trends/tiff-2022.md) - [Social-First Local Shopping Schemes](https://www.trendhunter.com/trends/shop-local-by-tiktok-shop.md)