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# Lavish Branded Automotive Luggage
The Rolls-Royce Black Badge Escapism Luggage Collection is Chic

By Michael Hemsworth | Published 2021-08-12 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/black-badge-escapism-luggage-collection
References: [coolmaterial](https://coolmaterial.com/gear/bags/rolls-royce-black-badge-escapism-luggage-collection/?utm_source=rss&utm_medium=rss&utm_campaign=rolls-royce-black-badge-escapism-luggage-collection) & [rolls-roycemotorcars](https://www.rolls-roycemotorcars.com/en_US/boutique/all-accessories/black-badge-escapism-luggage-collection.html)

The [Rolls-Royce](https://www.trendhunter.com/trends/Dark-Themed-Luxury-cars) Black Badge Escapism Luggage Collection is a [luxury collection of luggage pieces](https://www.trendhunter.com/trends/rimowa-x-rick-owens) that are part of the brand's extension into the lifestyle product market to offer avid fans with a way to enhance their travels. The collection includes five pieces in all, which consists of the 24-hour weekender, the 48-hour weekender, a tote, a holdall and an organizer pouch. Each of the pieces are constructed using premium leather along with soft canvas and a technical weave fabric that's focused on enhancing overall protection.

The Rolls-Royce Black Badge Escapism Luggage Collection is subtly finished with the brand's name on the front of each piece and comes in a wide range of color options to choose from. The entire collection can be purchased from $40,000.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 77% | Activity: 35% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Lifestyle Products:** Rolls-Royce's entry into the luxury lifestyle products market presents opportunities for luxury and high-end brands to expand their product range into other areas
- **Personalized Travel Accessories:** The demand for personalized luggage and travel accessories is not only a growing trend but also presents an opportunity for customization and branding for companies producing such products
- **Luxury Brand Extension:** The ability for established luxury brands to create a lifestyle product collection and provide a seamless transition from one luxurious item to another can increase brand loyalty

### Where This Applies

- **Luxury Goods:** The luxury goods industry can benefit from the trend in personalized travel accessories and respond by incorporating customizable aspects and branding into their products
- **Fashion and Apparel:** Fashion and Apparel industries can explore opportunities to create complementary products such as designer luggage and travel accessories, to expand their already established brand presence
- **Hospitality:** With the focus on luxury travel, the hospitality industry can collaborate with luggage and travel accessory brands to create customized guest experiences and enhance customer loyalty

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