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# Imaginative Soft Toys
Blabla's Little Monster Soft Toys Promote Listening, Curiosity and Dreams

By Jana Pijak | Published 2024-02-06 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/blabla
References: [blablakids](https://blablakids.com/products/little-monster-dreamer)

![Imaginative Soft Toys](https://cdn.trendhunterstatic.com/thumbs/525/blabla.jpeg)

[Blabla's](https://www.trendhunter.com/trends/finger-puppet-mushrooms) Little Monster soft toy range is crafted from 100% organic baby alpaca fleece and is designed to bring a touch of sweetness and humor into the lives of both children and adults. Available in three characters -- Whisper, Dreamer and Wonder -- each toy is designed in the US and handmade in Peru and featured in a natural color palette.

While Whisper embodies the spirit of a good listener filled with creative ideas, Dreamer is a sleepy monster who loves to dream, and Wonder is a [curious monster](https://www.trendhunter.com/trends/the-monsters) ready to explore. These soft toys are not only charming but are also a sustainable choice thanks to Blabla's commitment to planting one tree for every doll sold.

Embodying the ethos of eco-friendliness and fair trade, Blabla was founded by friends Susan Pritchett and Florence Wetterwald. Inspired by the rich knitting traditions of Peruvian villages, the company produces high-quality, handmade products for children.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 92% | Activity: 69% | Freshness: 21%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### Key Themes Behind This Trend

- **Organic Soft Toys:** Blabla's Little Monster soft toy range is crafted from 100% organic baby alpaca fleece, providing an opportunity for eco-conscious consumers.
- **Charming Design:** Blabla's Little Monster soft toys feature whimsical characters like Dreamer and Wonder, appealing to those seeking unique and delightful products.
- **Sustainable Choice:** Blabla's commitment to planting one tree for every doll sold presents an opportunity for consumers who prioritize environmentally-friendly products.

### Where This Applies

- **Children's Toys:** Blabla's Little Monster soft toys cater to the market for high-quality and unique toys for children.
- **Eco-friendly Products:** Blabla's organic soft toy range taps into the growing demand for sustainable products among environmentally-conscious consumers.
- **Handmade Crafts:** Blabla's handmade soft toys showcase the craftsmanship and authenticity that resonate with consumers seeking artisanal products.

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