# Melodramatic Costume Editorials Maggie Maurer Models Bizarre Costumes for Theatre in This Spread By Sarah Dos Santos | Published 2013-09-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bizarre-costumes References: [fashioncow](http://fashioncow.com/2013/09/maggie-maurer-weve-come-scream-stefan-zschernitz-dansk-fall-2013/) & [models](http://models.com/models/Maggie-Maurer) Dressed in [androgynous looks](https://www.trendhunter.com/trends/hm-x-glenn-martens), Maggie Maurer poses for Dansk Magazine wearing several bizarre costumes. For the photography editorial 'We've Come to Scream,' Maurer is photographed while doing [dramatic and theatrical movements](https://www.trendhunter.com/trends/back-to-drama-school). The androgynous appearance comes from her slouched shoulders, the short spiky hair and specific angles that enhance the appearance of her jawline and boxed figure. While dressed in a vibrant, puffy costume, she spits out a mouthful of soda into the air as she holds a cigarette in her hand. In a dark monochromatic image, she wears a frilly dress and yells loudly at someone out of frame. This melodramatic theater-inspired editorial puts great emphasis on emotions and facial expressions. Makeup highlights the emotional theme she conveys in each image and the end result is a [wild, futuristic series of images](https://www.trendhunter.com/trends/the-future-is-not-set) that remind us of individuality, freedom of expression and the diversity of creativity. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 68% | Activity: 35% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Androgynous Costume Fashion:** The trend towards androgynous costumes for theater performances opens up opportunities for fashion designers to innovate with unisex and gender fluid fashion. - **Emotion-focused Photography Editorials:** The rise of emotionally charged photography editorials presents a chance for photographers and models to explore new ways to convey feelings and moods through their art. - **Theatrical Makeup Trends:** As theatrical makeup continues to advance, makeup artists can experiment with more daring and imaginative looks to enhance the dramatic effect of performances and photo shoots. ### Industries Being Reshaped - **Performing Arts:** Incorporating more emotionally charged and androgynous costumes in theater performances can appeal to modern audiences that are looking to break free from traditional gender roles. - **Fashion:** The androgynous costumes featured in this editorials present an opportunity for fashion designers and retailers to create more gender-inclusive clothing lines and challenge conventional fashion norms. - **Photography:** Creative photography editorials that focus on emotions and facial expressions provide photographers and models with a platform to showcase their unique perspectives and push the boundaries of traditional fashion photography. ## Related on Trend Hunter - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Disruptive Fashion Art Galleries](https://www.trendhunter.com/trends/dirty-looks.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Uniform-Inspired Apparel Collections](https://www.trendhunter.com/trends/back-to-drama-school.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)