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# Deluxe Age-Defying Lipstick Sets
This Bite Beauty Kit Features Four Highly Wearable Shades

By Riley von Niessen | Published 2017-11-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bite-beauty-kit
References: [sephora](https://www.sephora.com/product/amuse-bouche-liquified-lip-set) & [bitebeauty](http://www.bitebeauty.com/)

Consumers who are looking to gift makeup lovers a set of products that they're sure to enjoy and wear on a frequent basis are likely to find the new Bite Beauty kit appealing.

Consisting of [four different shades](https://www.trendhunter.com/trends/four-essential-sets) that range from subtle neutrals to vivid crimson reds, the Bite Beauty kit features timeless classics that are incredibly pigmented -- meaning that a little product can go a long way. The products all make use of the brand's 'Bouche Liquified Lip' formula, which is well-loved for its satan-like finish that doesn't dry out the lips. The shades in the kit are called 'Demi-Glace,' 'Flambe,' 'Braised,' and 'Whip.'

Although the products would normally cost about $53 USD if all purchased individually, consumers spend only $20 USD when getting the kit instead.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 29% | Activity: 26% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Age-defying Beauty:** The growing demand for anti-aging makeup products provides an opportunity for businesses to develop innovative items that appeal to consumers concerned about skincare.
- **Affordable Kit Products:** Creating product sets with a reasonable price point provides value for customers and potentially greater revenue for sellers as seen in the success of the Bite Beauty kit sales.
- **Highly Pigmented Shades:** Producing cosmetics with long-lasting pigment presents an opportunity to differentiate in the crowded marketplace, which can add significant value to consumers looking for product efficacy.

### Industries Being Reshaped

- **Cosmetics:** The cosmetics industry should consider innovating with age-defying and affordable products featuring highly-pigmented shades while paying attention to consumer demand.
- **Skincare:** The skincare industry can complement their existing line of anti-aging products by developing age-defying cosmetics, such as Bite Beauty's age-defying lipstick, to provide consumers with a more holistic approach to their beauty regimens.
- **Retail:** Retailers should consider stocking affordable and high-quality cosmetic kits alongside their other offerings, as consumers are increasingly looking for value and convenience when purchasing beauty products.

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