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# Premium Artisan Sandwich Breads
The Warburtons Bistro Deli Buns Come in Two Varieties

By Michael Hemsworth | Published 2018-04-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bistro-deli-buns
References: [conveniencestore](https://www.conveniencestore.co.uk/products/warburtons-reveals-premium-bistro-deli-buns/565549.article) & [warburtons](https://www.warburtons.co.uk)

The market for premium, artisan-style products is steadily increasing, which is seeing brands respond with new options like the Warburtons Bistro Deli Buns. Positioned as a high-quality bread for making sandwiches, the product comes in two varieties including 'White' and 'Malted Grains & Seeds,' which makes it perfect for homemade lunches. Capable of being enjoyed in a variety of different ways, the bread is intended for consumers to eat at home or to be used when preparing a meal that will be eaten out of the house.

The Warburtons Bistro Deli Buns are infused with nutritious ingredients like extra virgin olive oil that help to impart a more artisan-inspired flavor that tastes more like something from a neighborhood bakery than a package.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 39% | Activity: 72% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Increasing Demand for Premium, Artisan-style Products:** Increased demand for artisanal breads opens up opportunities for brands to create new premium, healthy, and nutritious product options.
- **Differentiation Through High-quality Ingredients and Unique Flavors:** Using high-quality ingredients and unique flavors can help brands stand out in a crowded market and capture more consumers looking for unique taste experiences.
- **DIY Foods and Specialty Breads:** Consumers are opting for personalized and customizable meal options, which presents an opportunity for brands to offer specialty breads that cater to consumers' individual preferences.

### Sectors Adopting This

- **Food and Beverage:** The food and beverage industry can capitalize on the increasing demand for specialty foods and innovative ingredients to offer new and unique product options.
- **Bakery:** Bakeries can innovate by offering new and unique bread options that cater to consumers' individual preferences for taste, nutritional value, and convenience.
- **Packaged Food:** Packaged food companies can create niche products for the growing premium, artisan-style foods market, capitalizing on consumers' increasing desire for healthy, high-quality, and convenient food options.

## Related on Trend Hunter

- [Artisan-Inspired Bakery Products](https://www.trendhunter.com/trends/deli-kitchen-bakery-products.md)
- [Prepackaged Craft-Style Breads](https://www.trendhunter.com/trends/kingsmill-breads.md)
- [Paper-Packaged Bread Ranges](https://www.trendhunter.com/trends/warburtons-seeds-grains.md)
- [Seed-Infused Gluten-Free Breads](https://www.trendhunter.com/trends/warburtons-glutenfree.md)
- [Artisan-Inspired Gluten-Free Breads](https://www.trendhunter.com/trends/dr-schr-breads.md)
- [Artisanal Foodservice Burger Buns](https://www.trendhunter.com/trends/artisan-burger-buns.md)
- [Artisan-Style Bread Loaves](https://www.trendhunter.com/trends/sliced-sourdough-sandwich-loaves.md)
- [Free-From Bakery Products](https://www.trendhunter.com/trends/warburtons-gluten-free.md)
- [Artisan-Style Sub Sandwich Breads](https://www.trendhunter.com/trends/hovis-sub-rolls.md)
