# Pie Chart Cookie Packaging These Biscuit Boxes Show Ingredients Using Cookie-Made Pie Charts By Ady Floyd | Published 2016-02-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/biscuit-boxes References: [packagingoftheworld](http://www.packagingoftheworld.com/2016/02/prewetts-premium-gluten-free-biscuits.html) & [northumbrianfinefoods](http://www.northumbrianfinefoods.com/) These biscuit boxes designed by 'Robot Food' cleverly showcase the product and the ingredients using one simple image -- a cookie-made pie chart. In order to represent Prewetts' premium gluten-free cookies, each box is labeled with a cookie, which is divided into different sections to highlight the most important ingredients. The design team was able to create logos for three [cookie flavors](https://www.trendhunter.com/trends/oreo-and-chips-ahoy), which included 'Chewy Oat and Raisin, Spicy Dark Chocolate and Ginger and Rich Triple Chocolate.' Each cookie image was then placed on a white background, paired with boldly-colored accents and light typography to ensure the focus of the packages were the cookies themselves. With the popularity of [gluten-free products](https://www.trendhunter.com/trends/betterforyou-snack) continuing to captivate the attention of consumers, these biscuit boxes are the perfect way for the Prewetts brand to stand out among the competition. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 17% | Activity: 26% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Gluten-free Packaging:** Using cookie-made pie charts to showcase ingredients in biscuit boxes opens up opportunities for unique and eye-catching packaging designs. - **Ingredient Highlighting:** Dividing cookies into sections to highlight important ingredients presents an opportunity for other food brands to create visual representations of their product's key components. - **Minimalist Packaging:** The use of white backgrounds, bold colors, and light typography on biscuit boxes provides inspiration for minimalist packaging designs in various industries. ### Who This Affects Most - **Food and Beverage:** The use of pie charts on packaging could disrupt the traditional way of showcasing ingredients, making it easier for consumers to identify key components. - **Gluten-free Products:** The gluten-free market can benefit from innovative packaging designs that effectively communicate the ingredients and quality of their products. - **Design and Branding:** The minimalist and visually-engaging biscuit box designs demonstrate opportunities for design and branding agencies to create unique packaging solutions for clients. ## Related on Trend Hunter - [Upcycled Gluten-Free Cookies](https://www.trendhunter.com/trends/chocolate-chip-crispy-cookies.md) - [Upgraded Brand Packaging Schemes](https://www.trendhunter.com/trends/higgidy.md) - [Accessible Premium Biscuit Products](https://www.trendhunter.com/trends/border-biscuit.md) - [Giftable Cookie Boxes](https://www.trendhunter.com/trends/customizable-cookie.md) - [Food Packaging Refreshes](https://www.trendhunter.com/trends/higgidy-1.md) - [Simple Ingredient Biscuit Ranges](https://www.trendhunter.com/trends/realfoods-by-organico-biscuits.md) - [Chewy Non-HFSS Cookies](https://www.trendhunter.com/trends/jnck-bakery.md) - [Cardboard-Resembling Illusion Cakes](https://www.trendhunter.com/trends/cardboard-cake.md) - [Protein Cookie Baking Mixes](https://www.trendhunter.com/trends/cookie-baking-mixes.md)