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# Literary Production Videos
'Birth of a Book' Shows the Behind-the-Scenes Creation of Making Books

By Kevin Young | Published 2012-03-31 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/birth-of-a-book
References: [designyoutrust](http://designyoutrust.com/) & [telegraph](http://www.telegraph.co.uk/)

'Birth of a Book' is a video that shows how books are made from start to finish. Nowadays, [eBooks and tablets](https://www.trendhunter.com/trends/ebook-generator) have taken over the traditional form of reading and those who carry books are considered "ancient."

A good book can make you read for hours on end, but the Birth of a Book video is even more alluring; it demonstrates how books are made and not what the book is about. This is something that doesn't cross one's mind when [picking up a book](https://www.trendhunter.com/trends/personal-library).

Smith-Settle Printers based in Leeds, England, shows how one book titled 'Mango and Mimosa' by Suzanne St Albans is made. Rediscover literature and see the beauty behind the [traditional forms of book making](https://www.trendhunter.com/trends/book-of-birkenstock).

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 45% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### What Makes This Trend Stand Out

- **Video Documentation of Book Production:** Opportunity for publishers to create engaging videos showing the behind-the-scenes process of book making to elevate the reading experience.
- **Revival of Traditional Book Making:** Opportunity for artisanal bookmakers to capitalize on the nostalgia and appreciation for the beauty and craftsmanship of traditional book production.
- **Interactive Storytelling Experiences:** Opportunity for authors and publishers to create immersive and interactive experiences that allow readers to engage with the book production process and enhance story comprehension.

### Sectors Adopting This

- **Publishing:** Opportunity for publishers to incorporate video content into their marketing strategy and offer readers a unique perspective on book production.
- **Artisanal Bookmaking:** Opportunity for boutique bookmakers to tap into the demand for handmade books and cater to consumers seeking a more personalized reading experience.
- **Technology:** Opportunity for tech companies to develop innovative tools and platforms that combine the convenience of digital reading with the tactile experience of traditional book making.

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