<!-- canonical: https://www.trendhunter.com/trends/birkenstock-1774 -->
<!-- robots: noindex -->

# Spring-Ready Premium Tonal Sandals
Birkenstock 1774 Unveils its New Capsule for Spring/Summer

By Amy Duong | Published 2023-03-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/birkenstock-1774
References: [highsnobiety](https://www.highsnobiety.com/p/birkenstsock-1774-ss23-collection/) & [birkenstock](https://www.birkenstock.com/us/1774/)

[Birkenstock](https://www.trendhunter.com/trends/outdoor-sandal-collection) [1774](https://www.trendhunter.com/trends/birkenstock-1774-1) unveils its latest collection designed specifically for the Spring/Summer 2023 season. There are five iconic silhouettes that make up the new collection, seen in new forms. This includes the Sylt, Tokio, Arizona, Mayari, and Florida. All of these are designed with elevated construction made up of premium leather by the footbeds and have fresh tonal looks including pink and blue.

For those that prefer a more muted look, there is also the option of black and bone in the capsule as well. The Arizona boasts an entirely leather construction where as the Florida and Mayari sandals have a touch of suede on the adjustable straps. The capsule starts to drop on March 20th followed by May 4th and June 1st.

Image Credit: Birkenstock 1774

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 89% | Activity: 90% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Premium Leather Sandals:** Opportunity for luxury brands to explore the use of high-quality materials in their sandal offerings.
- **Tonal Colorways:** Potential for fashion companies to create tonal capsule collections in their product lines.
- **Sustainable Footwear:** Market for eco-friendly sandals made from recycled materials or produced through sustainable manufacturing processes.

### Where This Applies

- **Fashion Industry:** Opportunity for fashion labels to innovate summer shoe options for their style-conscious clientele.
- **Luxury Goods Industry:** Opportunity to appeal to high-end buyers through premium materials and exclusive designs.
- **Sustainable Fashion Industry:** Opportunity to cater to consumers looking for eco-conscious footwear without sacrificing style and comfort.

## Related on Trend Hunter

- [Adventurous Outdoor Sandal Collections](https://www.trendhunter.com/trends/outdoor-sandal-collection.md)
- [Premium Heritage Slip-On Shoes](https://www.trendhunter.com/trends/birkenstock-1774-1.md)
- [Bridal Sandal Collections](https://www.trendhunter.com/trends/birkenstock-danielle-frankel.md)
- [Neutral Urban Summer Sandals](https://www.trendhunter.com/trends/shinjuku-sandal.md)
- [Textured Buckle Sandals](https://www.trendhunter.com/trends/off-the-grid-pack.md)
- [Summer-Ready Comfortable Sandal Designs](https://www.trendhunter.com/trends/sandal-designs.md)
- [Rivet-Studded Footwear Capsules](https://www.trendhunter.com/trends/rivet-collection.md)
- [Luxurious Ergonomic Footwear](https://www.trendhunter.com/trends/1774-line.md)
- [Glossy Oversized Buckle Sandals](https://www.trendhunter.com/trends/birkenstock-arizona-big-buckle.md)
