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# Celebratory Avian-Covered Accessories
The Birds of Herschel Collection was Created with Modernica

By Michael Hemsworth | Published 2020-10-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/birds-of-herschel-collection
References: [hiconsumption](https://hiconsumption.com/herschel-supply-co-x-modernica-birds-of-herschel-collection/) & [herschel](https://herschel.com/shop/collections/birds)

The Birds of Herschel Collection has been unveiled by the [Herschel Supply Co.](https://www.trendhunter.com/trends/herschel-supply-x-realtree) as a new range of products from the accessory brand created in collaboration with Los Angeles-based [Modernica](https://www.trendhunter.com/trends/modernica-x-stash). The collection of accessories marks the brand's 10th anniversary and features some of its all-time favorite styles covered in a number of eye-catching avian figures across the surface. This includes the Heritage Backpack, the Novel Duffle Bag, the Little America Backpack, the Cruz Crossbody and much more.

The Birds of Herschel Collection starts at $42 on the low end and goes up to $595 for the mid-century modern chair that is sure to look right at home as an accent in a living space or perhaps for use as office seating.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 28% | Activity: 15% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Avian-inspired Accessories:** Disruptive innovation opportunity: Develop a line of avian-inspired accessories for the fashion industry, combining unique designs with functionality.
- **Collaborative Product Collections:** Disruptive innovation opportunity: Collaborate with other brands to create limited-edition product collections that celebrate milestones or anniversaries.
- **Retro-modern Aesthetic:** Disruptive innovation opportunity: Create a line of products that combines retro design elements with modern functionality, targeting consumers who appreciate vintage-inspired aesthetics.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Incorporate avian-inspired designs into clothing and accessories, appealing to trendy and fashion-forward consumers.
- **Furniture:** Disruptive innovation opportunity: Integrate avian motifs into furniture pieces, offering unique and eye-catching options for interior design.
- **Design and Home Decor:** Disruptive innovation opportunity: Develop avian-themed home decor products, catering to customers seeking distinctive and nature-inspired decorations.

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