# Naturally Inspired Eye Drops The Biotrue Hydration Boost Eye Drops are Preservative-Free By Michael Hemsworth | Published 2022-12-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/biotrue-hydration-boost-eye-drops References: [biotrue](https://www.biotrue.com/products/hydration-boost/) & [amazon](https://www.amazon.com/dp/B095XC79R4?ascsubtag=wtbs_639f4b2815a75eea9f8aa953&th=1&tag=trenhunt0f-20)  The Biotrue Hydration Boost Eye Drops from [Bausch + Lomb](https://www.trendhunter.com/trends/bausch-lomb-blink-nutritears) as a naturally inspired eye care product formulated to help consumers who wear contact lenses and/or need help combating against dryness. The [eye drops](https://www.trendhunter.com/trends/eye-drops1) are made with a preservative-free formula that delivers instant moisture thanks to hyaluronan and electrolytes, which are naturally found in tears. The pH balanced drops are rated to deliver consistent moisture throughout the day to keep eyes more comfortable for a longer period. The Biotrue Hydration Boost Eye Drops are great for those who work on a computer all day to help combat against [technology-related eye discomfort](https://www.trendhunter.com/trends/digital-eye-strain1). The drops take a natural approach to everyday eye health and respond to the increasing number of consumers experiencing ocular discomfort from screen use. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 33% | Activity: 24% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Natural Eye Care:** The trend of natural eye care using preservative-free formulas and naturally sourced ingredients presents an opportunity for businesses to cater to health-conscious consumers. - **Technology-related Eye Discomfort Relief:** As more people experience ocular discomfort from screen use, there is a growing trend for eye care products that deliver instant relief and comfort. - **Ph-balanced Eye Drops:** The trend for pH-balanced eye drops that deliver consistent moisture throughout the day presents an opportunity for businesses to create innovative eye care products. ### Industries Being Reshaped - **Eye Care Industry:** The eye care industry can leverage the trend for natural eye care products and develop innovative solutions to combat technology-related eye discomfort. - **Healthcare Industry:** The healthcare industry can explore the trend for natural eye care products to cater to health-conscious consumers. - **Technology Industry:** The technology industry can collaborate with the eye care industry to develop innovative solutions that reduce screen-related eye discomfort. ## Related on Trend Hunter - [Extra-Gentle Eye Care Solutions](https://www.trendhunter.com/trends/biotrue-products.md) - [Preservative-Free Eye Drops](https://www.trendhunter.com/trends/lubricating-eye-drops.md) - [Dry Eye Dietary Supplements](https://www.trendhunter.com/trends/bausch-lomb-blink-nutritears.md) - [Ultra-Lubricating Eye Drops](https://www.trendhunter.com/trends/lubricant-eye-drops.md) - [Triple-Action Eye Drops](https://www.trendhunter.com/trends/systane-pro-pf.md) - [Blink-Moisturizing Contacts](https://www.trendhunter.com/trends/terasaki-institute.md) - [Presbyopia Contact Lenses](https://www.trendhunter.com/trends/bausch-lomb-infuse-multifocal-silicone-hydrogel.md) - [Extra-Breathable Contact Lenses](https://www.trendhunter.com/trends/skyhy-by-hubble.md) - [Moisturizing Daily Contacts](https://www.trendhunter.com/trends/vista-plus.md)