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# Bird-Watching Booze Dispensers
The Binocular Flask is Secretive and Fun

By Marina Rotharmel | Published 2012-11-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/binocular-flask
References: [urbanoutfitters](http://www.urbanoutfitters.com/urban/catalog/productdetail.jsp?id=25707860&parentid=A_FURN_DINNERWARE)

Be super secretive about your alcoholic habits with the Binocular Flask. Enjoy on the go drinking with this super conspicuous booze dispenser. Bouncers will be none the wiser if you decide to sport this to the bar -- they'll probably just think you're make some outrageous fashion statement about bird watching.

That's another place where it surely would come in handy -- bird watching can be a bit dull, however a drink or two could fix that. The Binocular Flask looks like a pair of regular black binoculars, but instead of improving your vision, the alcohol you store inside will probably have the opposite effect.

Just make sure not to pretend you're using them in front of a crowd, because being a creeper is probably worse than being an alcoholic.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 1% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Disguised Drinking:** Opportunity for innovative products that allow users to enjoy alcohol discreetly in social settings.
- **Fun and Functional Accessories:** Opportunity to create unique and entertaining accessories that serve a practical purpose.
- **Socially Acceptable Efficiency:** Opportunity to combine leisure activities, such as bird-watching, with other enjoyable experiences like having a drink.

### Sectors Adopting This

- **Alcoholic Beverages:** Opportunity for new packaging designs and creative ways to consume alcohol discreetly.
- **Fashion:** Opportunity to create fashion accessories that serve a dual purpose, such as hiding alcoholic beverages.
- **Outdoor Recreation:** Opportunity to develop products that enhance outdoor activities by combining them with other enjoyable experiences, like drinking.

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