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# High-End Children's Boutiques
Montreal's Billie le Kid Offers Designer Children's Apparel

By Jana Pijak | Published 2016-12-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/billie-le-kid
References: [mtlblog](http://www.mtlblog.com/2016/01/montreal-is-opening-a-high-end-boutique-for-kids/) & [facebook](https://www.facebook.com/Billie-le-Kid-1733059266923237/?fref=ts)

Montreal's Billie le Kid boutique is a store specializing in high quality, [designer children's apparel](https://www.trendhunter.com/trends/rachel-riley). The retail space was opened by Veronique Saine who is also the owner of widely popular sister boutique Billie.

Teaming up with design firm La Chambre Design, Saine has opened a [lifestyle retailer for children](https://www.trendhunter.com/trends/patta-aw25-kids) that combines casual and more formal designer pieces. Carrying a number of premium brands -- ranging from Vans and Marc Jacobs to Chloe -- Billie Le Kid doesn't stop there and also features a selection of birthday and even baptism outfits.

Moreover, the space offers a fun selection of shoes, toys, candy and novelty gifts along with books that kids ages 0 to 12 are sure to enjoy.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 67% | Activity: 68% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Designer Children's Apparel:** Opportunity to create high-end children's clothing lines that blend casual and formal designs.
- **Premium Brand Partnerships:** Opportunity to collaborate with luxury brands to create exclusive children's product lines.
- **Multi-category Children's Retailers:** Opportunity to expand offerings beyond apparel to include shoes, toys, and other children's products.

### Where This Applies

- **Fashion:** Fashion industry can explore new segments and create designer children's clothing lines.
- **Retail:** Retailers can partner with premium brands to offer exclusive children's products.
- **Toys & Gifts:** Toy and gift industry can expand their offerings to cater to the children's market.

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