# Viral Anti-Establishment Billboards Billbored Project Uses Art to Fight Back Against Politics By Tiana Reid | Published 2010-05-06 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/billbored-project References: [facebook](http://www.facebook.com/pages/BILLBORED/115552835134630) & [billbored.org](http://www.billbored.org/) Responding to the U.K. 2010 general election, the Billbored project is an [interactive art initiative](https://www.trendhunter.com/trends/pocket-protests) that asks people to submit their [personally-designed billboard](https://www.trendhunter.com/trends/creatorcentric-billboard). Tired of false promises from politicians, the Billbored project aims to empower citizens -- especially youth and ask them to creatively represent their vision for change. The submissions will be broadcast during election week on industrial projectors throughout London’s [city streets](https://www.trendhunter.com/trends/peace-love-joy). Involved in the project is M.I.A., graphic designer Neville Brody, artist Stuart Semple and many more luminaries. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 38% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### Why This Trend Is Growing - **Interactive Art Initiatives:** Exploring the use of art as a platform for citizen engagement and expression. - **Empowering Citizens:** Encouraging individuals, particularly the youth, to actively participate in the political discourse and express their vision for change. - **Industrial Projectors for Public Message Broadcasting:** Utilizing industrial projectors to display citizen-designed billboards and amplify their messages on city streets. ### Industries Being Reshaped - **Art and Design:** The art and design industry can embrace interactive initiatives that enable citizen engagement in political and social issues. - **Political Activism:** Political activism can benefit from empowering citizens, especially the younger generation, to express their concerns and ideas through creative mediums. - **Outdoor Advertising:** The outdoor advertising industry can leverage industrial projectors to display curated citizen-submitted billboards, offering a unique form of public messaging. ## Related on Trend Hunter - [Art-Promoting Campaigns](https://www.trendhunter.com/trends/beige-billboards.md) - [Interactive E-Waste Billboards](https://www.trendhunter.com/trends/cash-for-trash.md) - [Interactive Garment Billboards](https://www.trendhunter.com/trends/sweaty-betty-all-good-in-the-hood.md) - [Interactive Sandwich Billboards](https://www.trendhunter.com/trends/sandwich-billboard.md) - [Beer-Pouring Party Billboards](https://www.trendhunter.com/trends/jubel-billboard.md) - [Innovative Outdoor Advertising Campaigns](https://www.trendhunter.com/trends/outdoor-advertising-campaign.md) - [Charitable Live-Marketing Campaigns](https://www.trendhunter.com/trends/living-billboards.md) - [Deserted Island Billboards](https://www.trendhunter.com/trends/silk-spice1.md) - [Creator-Friendly Initiatives](https://www.trendhunter.com/trends/creatorcentric-billboard.md)