# Masculine Biker Fashion S Moda's Soy Leyenda Story Features Supermodel Tony Ward By Jana Pijak | Published 2015-03-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/biker-fashion-1 References: [malemodelscene.net](http://www.malemodelscene.net/editorial/tony-ward-for-s-moda-by-sergi-pons/) & [smoda.elpais](http://smoda.elpais.com/) Supermodel and Madonna's ex boyfriend Tony Ward rocks a wardrobe of biker fashion staples in 'Soy Leyenda', an editorial exclusive for S Moda Magazine. In addition to dating Madonna in the 90s, Tony Ward is a fashion industry veteran who has graced countless cover shoots and fashion ads. Gracing S Moda Magazine's latest edition, 'Soy Leyenda' celebrates masculine biker fashion and highlights a wardrobe of [suede and leather jackets](https://www.trendhunter.com/trends/replica-suit) and [distressed denim pairings](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson) that fit with its gritty backdrop. Photographer Sergi Pons captures the exclusive and works with wardrobe stylist Ana Murillas to transform Tony into a seasoned biker. While his clothes get the model in character, his effortlessly cool personality makes him look like a natural who doesn't try hard to appear authentic. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 79% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Key Themes Behind This Trend - **Biker Fashion:** Opportunity for fashion brands to create new collections that feature masculine biker styles. - **Vintage Fashion:** Opportunity for fashion designers to incorporate vintage leather and suede jackets into their collections. - **Sustainable Fashion:** Opportunity for fashion brands to create eco-friendly leather and denim materials for biker fashion collections. ### Where This Applies - **Fashion and Apparel:** Fashion brands can explore new styles and materials to create biker fashion collections that appeal to a wider audience. - **Photography:** Photographers can experiment with biker fashion themes for editorial and commercial fashion photography. - **Magazine Publishing:** Magazine publishers can showcase biker fashion themes in editorial and cover shoots to attract readers and advertisers. ## Related on Trend Hunter - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [Singer-Led Fashion Campaigns](https://www.trendhunter.com/trends/pour-homme-and-neighborhood.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Japanese Bike Culture-Themed Fashion](https://www.trendhunter.com/trends/neighborhood-x-palace.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Reinvented Motorcross Gear](https://www.trendhunter.com/trends/kiko-kostadinov-x-fox-lab.md) - [Studded Belt-Made Dynamic Jackets](https://www.trendhunter.com/trends/replica-suit.md) - [Cinematic Denim Campaigns](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson.md) - [Archive-Inspired Retro Luxe Fashion](https://www.trendhunter.com/trends/tattoo-collection.md)