# Salted Candy Bar Coffees The BIGGBY COFFEE TWIX Drinks are Inspired by TWIX Salted Caramel By Michael Hemsworth | Published 2026-01-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/biggby-coffee-twix-drinks References: [restaurantmagazine](https://www.restaurantmagazine.com/biggby-coffee-twix-inspired-salted-caramel-beverage-lineup/) & [biggbyfranchising](https://www.biggbyfranchising.com/)  These new [BIGGBY COFFEE](https://www.trendhunter.com/trends/biggby-coffee-festive-holiday-menu) [TWIX](https://www.trendhunter.com/trends/the-original-donut-shop-twix-kcup-pods) drinks have been debuted by the brand to offer consumers a variety of candy bar-inspired ways to satisfy their sweet tooth, boost their energy levels and more. The menu puts the TWIX Salted Caramel chocolate bar in the spotlight and includes the Salted Caramel Latte, Salted Mocha Caramel Latte, Sweet Foam Salted Caramel Cold Brew, TWIX [Fix](https://www.trendhunter.com/trends/fibre-fix) Creme Freeze and the Salted Cocoa Carmella. The menu items are on offer at participating locations through February 25, 2026 and boast many options with real TWIX toppings to further accentuate their sweetness. The new BIGGBY COFFEE TWIX drinks are launching alongside a National Hot Chocolate Day (January 31) promotion that will offer guests a free hot chocolate with the purchase of any specialty drink. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 68% | Activity: 63% | Freshness: 63% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Candy Bar-infused Beverages:** The fusion of popular candy bar flavors like TWIX with coffee beverages creates an innovative product category that appeals to sweet-toothed coffee lovers seeking indulgent experiences. - **Seasonal Specialty Menu Promotions:** Seasonal promotions paired with holiday-themed beverage offerings, such as the National Hot Chocolate Day tie-in, enhance customer engagement and drive sales during specific periods. - **Enhanced Sensory Beverages:** Drinks featuring real confectionery toppings like those in the BIGGBY COFFEE TWIX line offer a multi-sensory experience, elevating the standard drink menu with taste, texture, and presentation. ### Where This Applies - **Coffeehouse Chains:** Coffeehouse chains can capitalize on specialty drink innovations by integrating popular candy brands to entice both coffee enthusiasts and sweet treat lovers. - **Confectionery Collaboration:** Collaborations between confectionery brands and beverage providers open up new possibilities for flavor enhancement and cross-promotional marketing strategies. - **Food and Beverage Innovation:** The introduction of novel flavored beverages featuring recognizable snack elements highlights emerging trends in flavor experimentation within the food and beverage industry. ## Related on Trend Hunter - [Dessert-Themed Valentine's Cafe Drinks](https://www.trendhunter.com/trends/starbucks-valentines-day-drinks.md) - [Spooky Candy-Topped Lattes](https://www.trendhunter.com/trends/candy-bar-signature-latte.md) - [Wintery Dessert Coffee Ranges](https://www.trendhunter.com/trends/starbucks-holiday-menu.md) - [95-Cent Cafe Lattes](https://www.trendhunter.com/trends/biggby-coffee-30th-anniversary.md) - [Nostalgic Salted Caramel Bars](https://www.trendhunter.com/trends/salted-caramel-butterfinger.md) - [Caramel Popcorn Cafe Drinks](https://www.trendhunter.com/trends/starbucks-japan-caramel-melts-drinks.md) - [Springtime Holiday Cafe Drinks](https://www.trendhunter.com/trends/biggby-coffee-beverages.md) - [Lavender-Flavored Coffee Menus](https://www.trendhunter.com/trends/biggby-coffee-spring-menu.md) - [Salted Caramel Coffee Capsules](https://www.trendhunter.com/trends/seattles-best-coffee-1.md)