# Athletic Disco Shirts Attention-Grabbing Big Sequin T-Shirt from Adidas Originals Jeremy Scott By Summer Luu | Published 2010-10-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/big-sequin-t-shirt References: [freshnessmag](http://www.freshnessmag.com/2010/10/15/adidas-originals-by-originals-jeremy-scott-fallwinter-2010-big-sequin-t-shirt/) & [adidas](http://www.adidas.com/originals/us/content/Default.asp) The Big Sequin T-shirt from [Adidas](https://www.trendhunter.com/trends/adidas-originals-new-campaign) Orginals by Jeremy Scott is like a super-sized disco ball. Jeremy Scott is known for his audacious fashion style and even collaborating with Adidas does not tone down this designer's vision. The Big Sequin T-shirt is an oversized shirt fully adorned in [black sequins](https://www.trendhunter.com/trends/karintha-sequin), big sleeves and white sequins spelling out the Adidas logo. Wearing this shirt anywhere will certainly make you the center of attention. **Implications** - Branding is crucial for businesses looking to establish instantaneous brand recognition. Optimal use of branding occurs when a company manages to make itself a lifestyle brand by consistently releasing products that are in line with a certain brand image. Only then can a company expand into other industries with guaranteed success. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 41% | Activity: 56% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Sequin Fashion:** Opportunity for brands to incorporate sequins into their fashion designs for attention-grabbing statement pieces. - **Oversized Shirts:** Potential for creating oversized shirts that make a bold fashion statement and attract attention. - **Disco-inspired Fashion:** Opportunity to explore disco-inspired fashion trends, incorporating sequins and bold designs. ### Sectors Adopting This - **Fashion:** Fashion industry can capitalize on the trend of attention-grabbing sequin fashion designs. - **Apparel:** Apparel industry can tap into the market demand for oversized shirts that make a fashion statement. - **Entertainment:** Entertainment industry can explore disco-inspired fashion for performers and stage costumes. ## Related on Trend Hunter - [LED-Infused Festival Fashion](https://www.trendhunter.com/trends/tinsel-arcade.md) - [Individuality-Focused Brand Campaigns](https://www.trendhunter.com/trends/adidas-originals-new-campaign.md) - [Receipt-Inspired Graphic T-Shirts](https://www.trendhunter.com/trends/made-to-order.md) - [Playful Character-Adorned Apparel](https://www.trendhunter.com/trends/shmoofoil.md) - [Burger Branded Button-Ups](https://www.trendhunter.com/trends/bbh.md) - [Sporty Fashion Spring Campaigns](https://www.trendhunter.com/trends/1000-back.md) - [Soccer Jersey-Inspired Fashion](https://www.trendhunter.com/trends/balenciagas-soccer-series.md) - [Music Culture-Honoring Graphic Tees](https://www.trendhunter.com/trends/dance-tshirt.md) - [Sportwear Celebrity Fusion Tease](https://www.trendhunter.com/trends/skylrk-x-adidas.md)