# Online-Only Value Meals Popeyes Has Launched a Discounted Combo Meal for App or Website Users By Colin Smith | Published 2022-01-25 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/big-box-combo References: [brandeating](https://www.brandeating.com/2022/01/5-dollar-big-box-returns-to-popeyes-as-digital-exclusive.html) & [popeyes](https://www.popeyes.com/)  Popeyes, the Louisiana-based fast-food restaurant famous for its spicy fried chicken foods, has announced a discounted 'Big Box Combo' exclusively for customers who order online or through the Popeyes app. In an effort to promote the use of its mobile application and support social-distancing efforts by incentivizing consumers to order in advance, the Big Box Combo is available for only $5 for a limited time. The [Popeyes Big Box Combo](https://www.trendhunter.com/trends/popeyes-699-big-box) includes two pieces of fried chicken or three chicken tenders, plus two regular-sized side dishes, and one signature Popeyes biscuit. It is important to note that Popeyes does not deliver through its website or mobile application services, meaning this discount is for pick-up only. However, ordering and paying in advance means you only need to spend a few seconds in the store. Image Credit: Popeyes ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 32% | Activity: 72% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Mobile-only Promotions:** Opportunity for fast-food restaurants to incentivize customers to use their mobile apps with exclusive promotions like Popeye's Big Box Combo - **Social-distancing Incentives:** Offering exclusive promotions for mobile app and online orders can encourage social-distancing and reduce in-person transactions - **Limited-time Deals:** Creating limited-time deals for mobile app and online orders can drive traffic and increase sales for fast-food restaurants ### Where This Applies - **Fast-food Industry:** Fast-food restaurants can benefit from offering mobile-only promotions to incentivize mobile app and online orders - **Mobile App Industry:** The rise of mobile-only promotions within the fast-food industry presents opportunities for mobile app developers and companies to create new features and services for restaurant clients - **Online Ordering and Payment Industry:** Fast-food restaurants can partner with online ordering and payment companies to streamline mobile app and online ordering services and enhance customer satisfaction ## Related on Trend Hunter - [App-Only Fried Chicken Meals](https://www.trendhunter.com/trends/popeyes-699-big-box.md) - [Online-Only Fried Chicken Deals](https://www.trendhunter.com/trends/popeyes-5-big-box.md) - [Inflation-Alleviating Fast-Food Meals](https://www.trendhunter.com/trends/5-for-699.md) - [Low-Cost Seasonal QSR Meals](https://www.trendhunter.com/trends/festive-family-box.md) - [Cost-Conscious QSR Family Meals](https://www.trendhunter.com/trends/popeyes-family-feast-meal.md) - [Festive QSR Menus](https://www.trendhunter.com/trends/festive-qsr-menu.md) - [Anniversary-Celebrating Chicken Deals](https://www.trendhunter.com/trends/59-cent-meal.md) - [Couple-Friendly Fried Chicken Deals](https://www.trendhunter.com/trends/chicken-sandwich-deal.md) - [Online-Only Fried Chicken Deals](https://www.trendhunter.com/trends/kfc-10-8piece-buckets.md)