# AR-Powered Celebration Apps The 'Bicoco' App Lets Users Send Immersive Surprises to Others By Michael Hemsworth | Published 2020-12-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bicoco-app References: [betalist](https://betalist.com/startups/bicoco) & [bicoco](https://www.bicoco.com/?ref=betalist) Celebrating birthdays, anniversaries and holidays has become a strictly digital affair over the past many months, so the 'Bicoco' app is positioned as a way to make things a bit more interactive when sending wishes from afar. The app works using [augmented reality (AR)](https://www.trendhunter.com/trends/duss-vsop-holiday-gift-box) and can be used to send [digital greetings](https://www.trendhunter.com/trends/magical-moments) that will transform spaces using technology into a celebratory area for just a short while. This will help to enhance the experience when it comes to [special occasions](https://www.trendhunter.com/trends/hurrayy) and also provide a much-needed update to the gesture of sending a text message to wish others well on important dates. The 'Bicoco' app is for iOS devices and is likely to become a hit amongst users looking to send a touch of cheer to friends and family alike. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 19% | Activity: 13% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Augmented Reality Greetings:** Disruptive innovation opportunity: Develop immersive AR greeting experiences to enhance virtual celebrations. - **Interactive Celebration Apps:** Disruptive innovation opportunity: Create interactive apps that allow users to send engaging digital greetings for special occasions. - **Enhanced Digital Wishes:** Disruptive innovation opportunity: Improve digital greetings by incorporating AR technology to create more memorable and personalized experiences. ### Sectors Adopting This - **Digital Greeting Card Industry:** Disruptive innovation opportunity: Integrate AR technology into digital greeting cards to offer more interactive and immersive experiences. - **Social Media Platforms:** Disruptive innovation opportunity: Incorporate AR features into social media apps to allow users to send augmented reality greetings to their connections. - **Event Planning Industry:** Disruptive innovation opportunity: Introduce AR-powered digital celebration services to create unique and engaging event experiences. ## Related on Trend Hunter - [Interactive AR Experiences](https://www.trendhunter.com/trends/sendit-app.md) - [AR-Enabled Messaging Systems](https://www.trendhunter.com/trends/ar-message-concept.md) - [Augmented Reality Kitchenware](https://www.trendhunter.com/trends/long-distance-message-mug-coaster.md) - [AR Message Pens](https://www.trendhunter.com/trends/favor-ar.md) - [Birthday Management Apps](https://www.trendhunter.com/trends/birthday-management.md) - [AR-Powered Gift Sets](https://www.trendhunter.com/trends/moonglow-gift-set.md) - [AR-Enabled Art Apps](https://www.trendhunter.com/trends/cupixel.md) - [AI Greeting Creators](https://www.trendhunter.com/trends/wishbot.md) - [Augmented Reality Baking Apps](https://www.trendhunter.com/trends/augmented-reality-baking.md)