# Brain Splattering Books The Biblioteq Creative Books 'Feel Inspired' Campaign Will Blow You Away By Luisa Amanda Gomes | Published 2010-04-15 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/biblioteq-creative-books-feel-inspired References: [adsoftheworld](http://adsoftheworld.com/media/print/biblioteq_creative_books_feel_inspired_1) From the brilliant minds of South African advertising agency FoxP2, this mind blowing print campaign for Biblioteq Creative Books is born. Biblioteq Creative Books encourages viewer to 'Feel Inspired.' FoxP2 haven the term of something blowing your mind quite literally. The print campaign depicts an [avid reader](https://www.trendhunter.com/trends/book-club-collection) so amazed with their book that their brain actually exploded from the awesomeness of it all. So, my only question is: who wants to read a book? ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 63% | Activity: 62% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What's Driving This Trend - **Print Campaigns:** Disruptive innovation opportunity: Leveraging creative and mind-blowing print campaigns to capture audience attention and promote brand messaging. - **Interactive Advertising:** Disruptive innovation opportunity: Exploring interactive advertising techniques to engage and captivate viewers in unique and memorable ways. - **Emotional Marketing:** Disruptive innovation opportunity: Harnessing emotional marketing strategies to create strong connections with target audiences and elicit impactful responses. ### Who This Affects Most - **Advertising:** Disruptive innovation opportunity: Innovating advertising approaches to stand out in a cluttered market and create impactful brand experiences. - **Publishing:** Disruptive innovation opportunity: Embracing creative and immersive storytelling techniques to revitalize the reading experience and attract new audiences. - **Marketing:** Disruptive innovation opportunity: Adopting unconventional and emotionally-driven marketing tactics to enhance brand awareness and engagement. ## Related on Trend Hunter - [Photosensitive Book Experiences](https://www.trendhunter.com/trends/the-outside-book.md) - [Hyper-Targeted Book Covers](https://www.trendhunter.com/trends/the-book-of-money.md) - [Music-Inspired Audiobook Campaigns](https://www.trendhunter.com/trends/read-like-you-listen.md) - [Book-Inspired Public Benches](https://www.trendhunter.com/trends/sit-down-to-read.md) - [Memory Loss Ink-Fading Books](https://www.trendhunter.com/trends/4442-book.md) - [Bookish Beer Cans](https://www.trendhunter.com/trends/faber-faber-beak.md) - [Water-Activated Book Designs](https://www.trendhunter.com/trends/dehydrating-book.md) - [Personalized Present Campaigns](https://www.trendhunter.com/trends/wonderbly-everyones-got-favourites.md) - [Historical Humankind Coffee Books](https://www.trendhunter.com/trends/the-book.md)