# Cultural Art Brand Blankets BFGF is an Art Brand Creating Pop Culture-Infused Blankets By Rebecca Byers | Published 2016-01-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/bfgf References: [coolhunting](http://www.coolhunting.com/design/bfgf-los-angeles-design) & [bfgf-shop](http://bfgf-shop.com/) BFGF is described by its founder Lilian Martinez as an "art brand" creating "lush and compelling" designs that speak to the nature of dreams in a culture so reliant on symbols, whether natural or pop cultural. Designing everything from [whimsical tees](https://www.trendhunter.com/trends/monsters-collection) to [over-the-top blankets](https://www.trendhunter.com/trends/rumpl-retro-elements-blankets), Martinez cross-pollinates her pieces by intertwining images of Lisa Simpson with dreamy interpretations of natural surroundings. One piece that stands out in particular is BFGF's Worldwide Aura Blanket, a digitally woven piece that features images of a [Nike](https://www.trendhunter.com/trends/air-max-95-sweet-beet) Swoosh, a coconut, a palm leaf, a basketball and several bananas, among other art references. Each piece from BFGF is made to order and is comprised of 100% cotton. BFGF recently told Cool Hunting of her intent to move into homeware designs, as well as plans to showcase her works in several galleries in 2016. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 16% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Pop Culture-infused Design:** Designers can create products that intertwine elements of pop culture with natural surroundings to create whimsical and unique designs, appealing to a younger demographic. - **Customized Artisanal Products:** The rise of made-to-order artisanal products allows customers to have personalized and unique items, creating a potential market for designers who offer customization options. - **Mixed-media Home Decor:** Designers can create home decor items that combine digital and traditional mediums, creating visually interesting pieces that are unique and appeal to customers looking for one-of-a-kind decor. ### Where This Applies - **Home Decor:** Designers can apply BFGF's approach to creating unique and visually interesting homeware items, appealing to customers' taste for unique and personalized decor. - **Fashion:** Fashion brands can create bespoke products that mix elements of pop culture and nature, creating memorable and unique apparel and accessories. - **Art and Design:** Artists and designers can combine digital and traditional mediums to create visually interesting pieces, appealing to customers looking for unique and one-of-a-kind art and design pieces. ## Related on Trend Hunter - [Dynamic Distinct Blanket Collections](https://www.trendhunter.com/trends/caregiver-blankets.md) - [Fashion-Forward Blankets](https://www.trendhunter.com/trends/bold-blanket.md) - [Updated Collegiate Blankets](https://www.trendhunter.com/trends/alphabeta-blanket-1.md) - [Map-Inspired Fleece Blankets](https://www.trendhunter.com/trends/xplorer-maps.md) - [Designer-Forward Blanket Collections](https://www.trendhunter.com/trends/blanket-collections.md) - [Artful Lightweight Blanket Lines](https://www.trendhunter.com/trends/chasing-paper1.md) - [Woven Blanket Collections](https://www.trendhunter.com/trends/bien-mal-x-electric-bowery.md) - [Streetwear-Inspired Cashmere Blankets](https://www.trendhunter.com/trends/kaws-2.md) - [Artist-Designed Playable Sensory Scarves](https://www.trendhunter.com/trends/art-play-silk.md)