# Fierce Fish Scale Fashions The Beyond The Sea Flare Magazine Editorial is Couture-Clad By Jana Pijak | Published 2012-04-11 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/beyond-the-sea-flare-magazine References: [fellt](http://fellt.com/studdedhearts/2012/04/beyond-the-sea) & [flare](http://www.flare.com/) The 'Beyond the Sea' Flare Magazine editorial stars model Bekah Jenkins. Featured in the publication's May 2012 issue, this striking shoot is captured by photographer Chris Nicholls. Bekah poses shore-side and in the water, sporting a series of [fish scale resembling fashions](https://www.trendhunter.com/trends/salty-mermaid). Styled by Flare editor Elizabeth Cabral, the model is dressed in a bevy of designer selects from labels that include Brose, Calvin Klein Collection, Marc Jacobs and The Blonds among others. Blinged out and bedazzled, Bekah sports [iridescent and lustrous textiles](https://www.trendhunter.com/trends/sea-of-wonder), scale-mimicking sequins and eye-catching accessories. Channeling a [fashionable mermaid](https://www.trendhunter.com/trends/z1-design), the model's look is completed with slicked-back hair and natural makeup by Simone Otis. The 'Beyond the Sea' Flare Magazine editorial washes up with style. Captured on a beautiful beach setting, this oceanside fashion story is one to remember. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 88% | Activity: 98% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Fish Scale Fashions:** The use of fish scale-inspired fabrics and textures in fashion design creates opportunities for sustainable and eco-friendly fashion innovation. - **Underwater-inspired Accessories:** Designers can explore innovative opportunities for incorporating shimmering, iridescent, and scale-like accents in jewelry and accessory design. - **Mermaid-inspired Makeup:** The trend of mermaid-inspired makeup offers room for cosmetics companies and beauty brands to experiment with bold and colorful makeup looks for consumers who enjoy a daring aesthetic. ### Industries Being Reshaped - **Fashion:** The fashion industry can capitalize on fish scale-inspired textures to create unique clothing and accessories with eco-friendly manufacturing processes. - **Jewelry:** Jewelry designers can explore innovative materials and techniques for creating iridescent and shimmering accessories that emulate the look of fish scales. - **Beauty:** The trend of mermaid-inspired makeup offers room for cosmetics companies and beauty brands to experiment with bold and colorful makeup looks, creating a new market for edgy and daring cosmetics consumers. ## Related on Trend Hunter - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Mermaid-Inspired Makeup Collections](https://www.trendhunter.com/trends/shells-jewel-collection.md) - [Avant-Garde Biomimicry Fashion Designs](https://www.trendhunter.com/trends/biomimicry-fashion.md) - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Sea-Inspired High Jewelry Collections](https://www.trendhunter.com/trends/sea-of-wonder.md) - [Tarnish-Resistant Jewelry Pieces](https://www.trendhunter.com/trends/flaire-cos-winter-edit.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Vintage-Inspired Swimwear Drops](https://www.trendhunter.com/trends/reformations-second-swim-drop.md)