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# Meatless Breakfast Sandwiches
Starbucks Canada Introduced the Beyond Meat Breakfast Sandwich

By Grace Mahas | Published 2020-02-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/beyond-meat-breakfast-sandwich
References: [starbucks](https://www.starbucks.ca/menu) & [stories.starbucks](https://stories.starbucks.ca/en/stories/2020/starbucks-beyond-meat/)

[Starbucks Canada](https://www.trendhunter.com/trends/cold-foam-drinks) recently launched the new [Beyond Meat](https://www.trendhunter.com/trends/the-coffee-bean-tea-leaf1), Cheddar and Egg Breakfast Sandwich to its core menu. The option includes a plant-based patty topped with egg and cheddar cheese on a delicious artisanal bun. The patty itself boasts a unique recipe that's exclusive to Starbucks, designed to meet the needs of [Starbucks'](https://www.trendhunter.com/trends/chicken-maple-butter-egg-sandwich) customers with a special blend of herbs and spices, including oregano, basil, rosemary, and fennel.

The meatless breakfast sandwich further extends Starbucks Canada’s meatless breakfast options, which include Spinach, Feta & Cage-Free Egg White Wrap, Egg White & Roasted Red Pepper Sous Vide Egg Bites, classic oatmeal, alongside other baked items. The new offering will appeal to conscious consumers looking to reduce their meat consumption.

Image Credit: Starbucks Canada

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 27% | Activity: 59% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Meatless Breakfast Options:** Starbucks Canada expands its meatless breakfast options with the introduction of the Beyond Meat Breakfast Sandwich.
- **Plant-based Patty Innovation:** Starbucks Canada creates a unique plant-based patty recipe exclusively for the Beyond Meat Breakfast Sandwich.
- **Conscious Consumerism:** Starbucks Canada responds to the growing demand for meatless options by offering a Beyond Meat Breakfast Sandwich.

### Who This Affects Most

- **Fast Food:** Fast food chains can capitalize on the trend of meatless breakfast options by introducing their own plant-based alternatives.
- **QSR (quick Service Restaurants):** QSR establishments can leverage the innovative plant-based patty recipe from Starbucks Canada's Beyond Meat Breakfast Sandwich to create their own meatless breakfast offerings.
- **Food Retail:** Food retailers can cater to conscious consumers by stocking and promoting meatless breakfast options like the Beyond Meat Breakfast Sandwich.

## Related on Trend Hunter

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- [Meat Alternative Egg Bites](https://www.trendhunter.com/trends/veggies-made-great-1.md)
- [Plant-Based Breakfast Burritos](https://www.trendhunter.com/trends/southwest-breakfast-burrito.md)
- [Breakfast Menu Additions](https://www.trendhunter.com/trends/the-coffee-bean.md)
- [Mini Ciabatta Breakfast Sandwiches](https://www.trendhunter.com/trends/ciabatta-breakfast-sandwiches.md)
