# Recreated Concert Apparel The Beyoncé x Balmain Collab Offers Ready-to-Wear Coachella Looks By Laura McQuarrie | Published 2018-07-16 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/beyonce-x-balmain References: [designtaxi](http://designtaxi.com/news/400510/Beyonc-x-Balmain-s-Collection-Lets-You-Wear-Queen-B-s-Iconic-Coachella-Looks/) & [balmain](https://www.balmain.com/us/balmain/balmain-x-beyonce) The newly released Beyoncé x Balmain collection will capture the hearts of fans who fell in love with the star's outfits at Coachella, as the collaboration offers recreated ready-to-wear pieces of the same styles. At Coachella this year, Beyoncé sported [comfort-focused hoodies in bold colorways](https://www.trendhunter.com/trends/homecoming-styles) and this new collaborative collection gives fans the chance to get their hands on the fashionable pieces with Balmain's luxurious stamp on them. According to [Balenciaga](https://www.trendhunter.com/trends/the-balenciaga-x-nba), the style of the two colorful hoodies pays tribute to "the signature varsity styles and legacy of more than 100 [of] America's historically black colleges and universities." As such, proceeds from the Beyoncé x Balmain collection will help to support the [United Negro College Fund](https://www.trendhunter.com/trends/oak-bluffs) and its work as one of the leading minority education organizations in the nation. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 10% | Activity: 9% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Fashion](https://www.trendhunter.com/celebfashion) ## Key Themes ### Why This Trend Is Growing - **Recreated Concert Apparel:** Collaborative collections that recreate iconic concert outfits provide fans with accessible luxury fashion. - **Charitable Collaborations:** Collaborations that pledge proceeds to support social causes attract consumers who prioritize socially responsible purchases. - **Comfort-focused Hoodies:** Comfortable hoodie designs in bold colorways gain popularity at music festivals and inspire high-end fashion collections. ### Industries Being Reshaped - **Fashion and Apparel:** Innovative collaborations between high-profile fashion brands and pop culture icons offer new opportunities to explore accessibility, inclusivity, and philanthropy. - **Music and Entertainment:** Musical events and festivals continue to shape fashion trends and allow for creative collaboration opportunities between artists and designers. - **Socially Responsible Business:** Brands that prioritize social causes and give back to minority education organizations can help appeal to consumers who value corporate social responsibility. ## Related on Trend Hunter - [Cult Film-Inspired High Fashion](https://www.trendhunter.com/trends/the-lion-king-collection.md) - [Sporty Luxe Fashion Capsules](https://www.trendhunter.com/trends/the-balenciaga-x-nba.md) - [Singer-Themed Art Exhibitions](https://www.trendhunter.com/trends/flannels-x.md) - [Luxury Basketball-Themed Fashion Capsules](https://www.trendhunter.com/trends/basketball-series.md) - [Kpop Streetwear Sporty Merch](https://www.trendhunter.com/trends/blackpink-x-paris-saintgermain.md) - [Elevated Collegiate Streetwear](https://www.trendhunter.com/trends/the-campus-collection.md) - [Football Series Capsules](https://www.trendhunter.com/trends/football-series.md) - [Super Bowl Apparel Collabs](https://www.trendhunter.com/trends/rebecca-minkoff-x-wear.md) - [Soccer Jersey-Inspired Fashion](https://www.trendhunter.com/trends/balenciagas-soccer-series.md)