# Electric Neon Manicures The BeWild Glow in the Dark Nail Polish is Luminous By Marina Rotharmel | Published 2012-09-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bewild-nail-polish References: [thisiswhyimbroke](http://www.thisiswhyimbroke.com/glow-in-the-dark-nail-polish) & [amazon](http://www.amazon.com/dp/B007JWZYKS/?tag=trenhunt0f-20) Find your way through any dark night with the BeWild Glow in the Dark Nail Polish. This sweet [nail polish](https://www.trendhunter.com/trends/beetles-gel-polish-emotional-spectrum) looks great during the day, but gets especially luminous at night and under black lights. This is the perfect manicure idea for any fan of [neon colors](https://www.trendhunter.com/trends/hally-hair-1) or the raging party scene. The polish is available in six different captivating colors including, blue, pink, green, yellow, orange and purple. Slap on a coat of this and you'll be sure to grab all the attention in the room. If you're feeling extra fierce you can mix them together or put a different shade on each nail for a cool polychromatic look. These are great for anytime of the year but would especially stand out as part of a [Halloween Costume](https://www.trendhunter.com/trends/wild-west-chrome-collection). ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 53% | Activity: 95% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Glow-in-the-dark Beauty:** Potential disruptive innovation opportunity: Develop other beauty products that glow in the dark, such as lipsticks or hair dyes. - **Customizable Manicures:** Potential disruptive innovation opportunity: Create a service or product that allows individuals to easily mix and match different nail polish shades for unique manicure looks. - **Event-specific Nail Art:** Potential disruptive innovation opportunity: Design nail art inspired by specific events or occasions, allowing individuals to show their enthusiasm or support through their manicures. ### Where This Applies - **Beauty and Personal Care:** Potential disruptive innovation opportunity: Integrate technology into beauty and personal care products to enhance the user experience, such as smart mirrors or personalized skincare devices. - **Fashion and Accessories:** Potential disruptive innovation opportunity: Develop fashion accessories that incorporate glow-in-the-dark elements, adding a unique and eye-catching feature to everyday wear. - **Entertainment and Events:** Potential disruptive innovation opportunity: Create experiential events or installations that utilize glow-in-the-dark products, providing a visually stunning and immersive experience for attendees. ## Related on Trend Hunter - [Glow-In-The-Dark Nail Lacquers](https://www.trendhunter.com/trends/the-avatar-state.md) - [Sunlight-Reactive Nail Polishes](https://www.trendhunter.com/trends/forever-wear-chill-paint.md) - [Spooky Nail Polish Sets](https://www.trendhunter.com/trends/scream-on-halloween.md) - [Plant-Powered Neon Mascaras](https://www.trendhunter.com/trends/neon-mascara.md) - [Gem-Infused Nail Polishes](https://www.trendhunter.com/trends/fabled-gemgel.md) - [Sparkling Nail Support Polishes](https://www.trendhunter.com/trends/glow-getter-nail-luminizer.md) - [Color-Shifting Smart Press-Ons](https://www.trendhunter.com/trends/ipolish.md) - [Emotive Nail Polishes](https://www.trendhunter.com/trends/beetles-gel-polish-emotional-spectrum.md) - [Mood-Driven Nail Polish Products](https://www.trendhunter.com/trends/lights-lacquer-core-collection.md)