# Golden Girl Date-Keepers The Betty White Calender will Benefit the Morris Animal Foundation By Ryan Hinkson | Published 2010-07-11 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/betty-white-calendar References: [neatorama](http://www.neatorama.com/2010/07/08/the-betty-white-calendar/) & [morrisanimalfoundation.org](http://www.morrisanimalfoundation.org/blog/category/general/betty-white-calendar.html) Betty White's stint as one of [Hollywood's](https://www.trendhunter.com/trends/charlotte-tilburys-lucky-chest) "it" girls continues with the release of the Betty White Calendar. Keep track of the important dates of 2011 with pictures of the former [Golden Girl](https://www.trendhunter.com/trends/the-golden-trio), surrounded by guys about a third of her age. Hot on of the heels of her SNL performance and hilarious Facebook ads, the 88-year-old actress is proof that Aaliyah was right -- age ain't nothing but a number. Ironically, with the Betty White Calendar you will never forget a birthday in 2011. Proceeds from the sale of the calendar go to the [Morris Animal Foundation](https://www.trendhunter.com/trends/morris-animal-foundation). ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 34% | Activity: 51% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Why This Trend Is Growing - **Celebrity-themed Calendars:** Disruptive innovation opportunity: Create calendars featuring other popular celebrities to capitalize on the demand for unique and collectible merchandise. - **Charitable Merchandise:** Disruptive innovation opportunity: Create products that support a cause or charity, appealing to socially conscious consumers. - **Aging Gracefully:** Disruptive innovation opportunity: Develop products and services targeted towards older adults who embrace their age and defy societal expectations. ### Industries Being Reshaped - **Entertainment Merchandise:** Disruptive innovation opportunity: Introduce innovative and creative merchandise based on popular movies, TV shows, and celebrities. - **Non-profit Organizations:** Disruptive innovation opportunity: Explore new revenue streams by creating and selling merchandise that supports charitable causes. - **Senior Products and Services:** Disruptive innovation opportunity: Design and market products catered to the needs and preferences of the growing aging population. ## Related on Trend Hunter - [Cozy Comedy Advent Calendars](https://www.trendhunter.com/trends/gilmore-girls-advent-calendar.md) - [Anniversary-Celebrating Calendars](https://www.trendhunter.com/trends/calendar-downloads.md) - [Charity Firefighter Calendars](https://www.trendhunter.com/trends/2026-australian-firefighters.md) - [Opulent Nail Polish Calendars](https://www.trendhunter.com/trends/beetles-christmas-advent-calendar.md) - [Playful Minifigurine Daily Calendars](https://www.trendhunter.com/trends/minifigureaday-daily-calendar.md) - [Animated Icon NFTs](https://www.trendhunter.com/trends/boop-frens.md) - [2023 Moon Calendars](https://www.trendhunter.com/trends/moon-calendar-2023.md) - [Iconic Spy Advent Calendars](https://www.trendhunter.com/trends/james-bond-2024-advent.md) - [Contemporary Chinese Calendars](https://www.trendhunter.com/trends/2022-yutlik.md)