# Delectable LEGO Desserts Betty Crocker Building Block Cake is a Tasty Toy Treat By Amelia Roblin | Published 2011-12-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/betty-crocker-building-block-cake References: [bookofjoe](http://www.bookofjoe.com/2011/12/fun-in-the-kitchen-lego-cake.html) & [bettycrocker](http://www.bettycrocker.com/recipes/building-blocks-cakes/ca36541e-624c-48af-ab78-68ef256e8903) Think about what [LEGO](https://www.trendhunter.com/trends/lego-butter-cookie-tin) means to you. Do the [colorful toy bricks](https://www.trendhunter.com/trends/lego-6) symbolize the innocence of childhood, amusement, logic or creativity? This Betty Crocker Building Block Cake recipe might literally stir up such memories and emotions while allowing you to explore the skills these knickknacks helped you to develop. Cooking with a selection of ingredients is a different sort of challenge to snapping pieces of plastic together, but your final product will be just as sweet. Here, the method for baking, cutting, icing and assembling is explained step by step. To make a Betty Crocker Building Block Cake, flatten the surface of your risen dessert, ice it with your favorite food coloring, apply matching iced marshmallow halves and you've got yourself a seriously fun snack. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 69% | Activity: 80% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Lego-inspired Desserts:** Opportunity for bakeries to create unique and visually appealing LEGO-themed desserts that evoke nostalgia and creativity. - **Interactive Food Experiences:** Opportunity for restaurants and event planners to offer interactive food experiences where customers can decorate and assemble their own LEGO-inspired desserts. - **Creative Food Presentation:** Opportunity for caterers and food stylists to incorporate LEGO-themed desserts into events and parties, adding a playful and artistic element to the dining experience. ### Who This Affects Most - **Bakery:** Bakeries can explore new creative offerings by incorporating LEGO-inspired desserts into their menu, attracting customers looking for unique and nostalgic treats. - **Restaurant:** Restaurants can create interactive events where customers can customize and assemble their own LEGO-inspired desserts, enhancing the dining experience and attracting families and LEGO enthusiasts. - **Catering:** Catering companies can differentiate themselves by offering artistic and interactive food presentations, including LEGO-themed desserts that appeal to fun and playful events. ## Related on Trend Hunter - [Nostalgic Cookie Puzzle Sets](https://www.trendhunter.com/trends/lego-butter-cookie-tin.md) - [Building Block Decor Collections](https://www.trendhunter.com/trends/pottery-barn-kids-x-lego-collection.md) - [Building Block Art Sets](https://www.trendhunter.com/trends/art-project-create-together.md) - [Building Block Bouquets](https://www.trendhunter.com/trends/bouquet-of-roses.md) - [Buildable Game Sets](https://www.trendhunter.com/trends/diy-lego-connect-4.md) - [Building Block Board Games](https://www.trendhunter.com/trends/lego-settlers-of-catan.md) - [Interactive Building Block Calendars](https://www.trendhunter.com/trends/lego-2023-daily-builds-calendar.md) - [All-Occasion Layered Cakes](https://www.trendhunter.com/trends/the-cake.md) - [Dream-Inspired Building Toys](https://www.trendhunter.com/trends/lego-dreamzzz.md)