# Politically Fueled Dating Apps The 'Better Together' App Only Matches Brits Who Voted to Remain By Joey Haar | Published 2016-07-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/better-together-app References: [fastcoexist](http://www.fastcoexist.com/3061623/the-brexit-dating-app-only-matches-you-with-remain-voters) & [bettertogetherdating.eu](http://www.bettertogetherdating.eu/) For young people still reeling after the UK's decision to undergo Brexit, the Better Together app offers love as a respite. The app only accepts users who voted 'Remain' in the UK's referendum on whether to separate from the [European Union](https://www.trendhunter.com/trends/green-kiwifruit). For most people, finding a partner with similar political views is a necessity. According to the [Better Together Dating](https://www.trendhunter.com/trends/gummy-shells) site, "78% of singles who voted #Remain don't want to date someone who voted Leave." The Better Together app satisfies that requirement through a [Tinder-style interface](https://www.trendhunter.com/trends/tinder-double-date) with which many of the young Remain voters are no doubt familiar. Rather than simply capitalizing on Brexit, the Better Together app suggests that Remain voters are more likely to be adventurous, travel-loving, and open-minded -- qualities that, when shared, tend to make for strong couples. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 24% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance) ## Key Themes ### Why This Trend Is Growing - **Politically Fueled Dating Apps:** Disruptive Innovation Opportunity: Develop dating apps that cater to specific political preferences to match users with similar beliefs and values. - **Matching Based on Political Views:** Disruptive Innovation Opportunity: Create platforms that match individuals based on their political views to enhance compatibility and connection in relationships. - **Political Compatibility in Online Dating:** Disruptive Innovation Opportunity: Integrate political compatibility algorithms into existing dating apps to help users find partners who align with their political ideologies. ### Industries Being Reshaped - **Online Dating:** Disruptive Innovation Opportunity: Explore the integration of political preferences and compatibility factors into online dating platforms. - **Political News and Opinion Platforms:** Disruptive Innovation Opportunity: Develop platforms that combine political news and opinion with matchmaking features to create a unique dating experience. - **Digital Voting and Civic Engagement:** Disruptive Innovation Opportunity: Utilize digital voting and civic engagement technologies to connect people with similar political beliefs for dating purposes. ## Related on Trend Hunter - [Gen Z-Targeted Voting Features](https://www.trendhunter.com/trends/election-center.md) - [Pooch-Preferring Dating Apps](https://www.trendhunter.com/trends/dating-app-for-dog-lovers.md) - [Feline-Focused Dating Apps](https://www.trendhunter.com/trends/cat-lovers-dating.md) - [Music-Focused Dating Apps](https://www.trendhunter.com/trends/vinylly.md) - [Social Dating App Features](https://www.trendhunter.com/trends/tinder-3.md) - [Credit Score Dating Apps](https://www.trendhunter.com/trends/score-dating-app.md) - [Matchmaking Dating Apps](https://www.trendhunter.com/trends/cheers-dating-app.md) - [University-Specific Dating Apps](https://www.trendhunter.com/trends/tinder-uni.md) - [Healthy Relationship-Focused Apps](https://www.trendhunter.com/trends/official-app.md)