# Alcohol-Free E-Commerce Brands Better Rhodes is a Non-Alcoholic Marketplace Offering Mocktail Kits By Elena Rahman | Published 2022-02-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/better-rhodes References: [betterrhodes](https://www.betterrhodes.com/)  Better Rhodes is an online non-alcoholic marketplace that offers a range of spirits and [mocktail kits](https://www.trendhunter.com/trends/wishgarden-mocktail-kit) for those looking to enjoy delicious beverages without the booze. As Valentine's Day approaches, couples looking to enjoy a booze-free night can purchase one of [Better Rhodes'](https://www.trendhunter.com/trends/gummy-shells) beverage bundles and cocktail kits. Some featured offerings include the Wander + Found [Rose](https://www.trendhunter.com/trends/rostinted-glasses), which offers a refreshing original wine. The wine in this offering boasts complex flavors with notes of citrus and ripe berries. The wine is balanced with a mineral base to create depth and structure. Consumers can also enjoy the Ultimate Alcohol-Free Kit. This kit offers ready-t-drink cans of bubbly, hoppy, sweet, or citrus beverages. In addition, to celebrate the beauty of romance, couples can opt for the alcohol-free Noughty Champagne. Image Credit: Better Rhodes ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 46% | Activity: 45% | Freshness: 11% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Alcohol-free Beverages:** The growing demand for non-alcoholic beverages presents a disruption in the alcohol industry, enabling market players to innovate and create novel booze-free options. - **Mocktail Kits:** DIY mocktail kits are gaining popularity, providing business opportunities to develop new non-alcoholic ingredient combinations and experiences. - **E-commerce for Alcohol-free Drinks:** The rise of specialized e-commerce platforms for alcohol-free products offers new marketing and distribution channels for non-alcoholic beverage brands. ### Who This Affects Most - **Non-alcoholic Beverage Industry:** The non-alcoholic beverage industry stands to benefit from rapid innovation driven by changing consumer preferences and the demand for healthier alternatives. - **Online Retail:** As alcohol-free products gain popularity, the online retail industry has the opportunity to expand their product range to accommodate this niche market. - **Cocktail Kit Production:** The custom cocktail kit production industry has the potential to evolve by incorporating alcohol-free options, attracting a broader customer base looking for creative, sober experiences. ## Related on Trend Hunter - [Fizzy Hemp-Infused Mocktails](https://www.trendhunter.com/trends/better-than-booze.md) - [Zero-Proof Subscription Boxes](https://www.trendhunter.com/trends/raising-the-bar1.md) - [Zero-Proof Cocktail Kits](https://www.trendhunter.com/trends/zeroproof-cocktail-kit.md) - [Curated Alcohol-Free Alternatives](https://www.trendhunter.com/trends/house-of-00.md) - [Charming Mocktail Kits](https://www.trendhunter.com/trends/heart-of-the-season-mocktail-kit.md) - [Holiday Mocktail Kits](https://www.trendhunter.com/trends/blood-orange-winter-fizz.md) - [Whimsical Booze-Free Beverages](https://www.trendhunter.com/trends/everything-but-the-booze.md) - [Modern Zero-Proof Spirit Marketplaces](https://www.trendhunter.com/trends/zeroproof-retailer.md) - [Premium Zero-Proof Alcohol Alternatives](https://www.trendhunter.com/trends/sophisticated-alcoholfree-cocktails.md)