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# Juicy Protein-Rich Tempehs
Better Nature Tempeh Has 44-Grams of Protein Per Pack

By Michael Hemsworth | Published 2025-03-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/better-nature-tempeh
References: [naturalproductsonline](https://www.naturalproductsonline.co.uk/whats-new-in-store/better-nature-targets-meat-eaters-with-new-improved-organic-tempeh/) & [betternaturetempeh.co](https://www.betternaturetempeh.co/)

![Juicy Protein-Rich Tempehs](https://cdn.trendhunterstatic.com/thumbs/563/better-nature-tempeh.jpeg)

[Better Nature](https://www.trendhunter.com/trends/better-nature-mediterranean-tempeh) Tempeh is showcasing a new and improved organic recipe that's packed with a variety of nutrients to make it a great addition to any meal where plant-based protein is essential. The product features a juicy texture that helps it to work well in a variety of recipes and even function like chicken to help chefs incorporate it into more meals than ever. The tempeh features 44-grams of protein per pack, while also featuring the naturally fiber-rich recipe that includes prebiotics and iron.

The new organic Better Nature Tempeh is being launched at [Tesco](https://www.trendhunter.com/trends/the-tofoo-co-1), Asda and [Ocado](https://www.trendhunter.com/trends/tiba-tempeh) locations in the UK, and prioritizes versatility. This encourages consumers who might be new to the category to try it in their favorite recipes.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 46% | Activity: 48% | Freshness: 37%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Plant-based Protein Alternatives:** The demand for plant-based protein is growing, as consumers seek sustainable and health-conscious alternatives to traditional animal proteins.
- **Nutrient-dense Foods:** Foods that combine high protein with additional nutrients like prebiotics and iron are gaining attention for their comprehensive health benefits.
- **Versatile Food Products:** With a focus on adaptability, foods that can easily integrate into various recipes are appealing to both consumers and chefs looking to diversify meal options.

### Who This Affects Most

- **Plant-based Foods:** The introduction of versatile, nutrient-rich products like tempeh is expanding the plant-based market and addressing the demand for healthier protein sources.
- **Health and Wellness:** Products combining protein, fiber, and prebiotics are aligning with the health and wellness industry's emphasis on holistic nutrition.
- **Retail and Distribution:** With the rollout of products like Better Nature Tempeh in major UK supermarkets, opportunities arise for further expansion in the grocery sector.

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