# Free-From Snack Bites Rule Breaker's Better-for-You Bites are Vegan, Nut-Free, Gluten-Free & More By Laura McQuarrie | Published 2019-03-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/better-for-you-bites References: [prnewswire](https://www.prnewswire.com/news-releases/rule-breaker-snacks-sets-its-sights-on-second-product-line-launches-crowdfunding-campaign-on-kickstarter-300814607.html) & [kickstarter](https://www.kickstarter.com/projects/1394874066/rule-breaker-bites-snack-time-solved?ref=761448&token=2eaee0e3) Rule Breaker Snacks made a name for itself by sharing vegan-friendly, allergen-free in the form of brownies and blondies made with a base of chickpeas and no preservatives—now, the brand is expanding upon its clean and wholesome snack offerings with a line of better-for-you bites. The Rule Breaker Bites are being introduced on [Kickstarter](https://www.trendhunter.com/trends/mini-muffins) as Rule Breaker Snacks' second product line. While consumers have come to know and love its brownies and blondies, these new products introduce bite-sized versions in three flavors: Birthday Cake, Deep Chocolate Brownies and Chocolate Chunk Blondies. These all-new [bite-sized snacks](https://www.trendhunter.com/trends/fairytale-brownies-magic-morsels) are 100% plant-based, gluten-free, dairy-free, Kosher, non-GMO and nut-free, so that they are safe to send with kids to school. With many people seeking out [free-from snacks](https://www.trendhunter.com/trends/allergyfriendly-bag-o-treats), the Kickstarter campaign is already rapidly approaching its initial crowdfunding goal. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 62% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Free-from Snacks:** Opportunity for disruption in the snack industry by providing vegan-friendly, allergen-free, and healthier options for consumers. - **Plant-based Snacks:** Increasing demand for plant-based snacks offers a potential area for innovation and growth in the snack industry. - **Crowdfunding for Food Products:** Use of crowdfunding platforms to launch new food products has become a popular trend in the food industry. ### Industries Being Reshaped - **Snack Food:** Opportunity for snack food companies to expand offerings to include free-from and plant-based snacks. - **Food Manufacturing:** Opportunity for food manufacturers to create new and innovative products using alternative ingredients. - **Crowdfunding:** Crowdfunding platforms can provide opportunity for entrepreneurs and start-ups to launch and test new food products before investing in full-scale production. ## Related on Trend Hunter - [Vegan Allergen-Free Snack Bites](https://www.trendhunter.com/trends/ohh-foods-snack-bites.md) - [Crunchy Oat Bites](https://www.trendhunter.com/trends/crunchy-oat-bites.md) - [Allergen-Free Cookie Bites](https://www.trendhunter.com/trends/every-body-eat-cookie-bites.md) - [Free-From Fruit Bites](https://www.trendhunter.com/trends/pulpito.md) - [Nut-Free Plant-Based Brownies](https://www.trendhunter.com/trends/plant-based-brownie.md) - [Free-From Chocolate Nugget Snacks](https://www.trendhunter.com/trends/livias-nugglets.md) - [Dairy-Free Crispy Chocolate Snacks](https://www.trendhunter.com/trends/crispy-bites1.md) - [Chocolate-Coated Free-From Bites](https://www.trendhunter.com/trends/dream-pops-crunch.md) - [Soft-Baked Free-From Cookies](https://www.trendhunter.com/trends/dark-chocolate-chip-cookies.md)