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# Versatile Meat Alternatives
These Better Balance Meat Alternatives Come in Five Varieties

By Michael Hemsworth | Published 2024-03-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/better-balance-meat-alternatives
References: [vegconomist](https://vegconomist.com/products-launches/french-charcuterie-company-aoste-meat-alternatives/) & [groupeaoste](https://www.groupeaoste.com/)

![Versatile Meat Alternatives](https://cdn.trendhunterstatic.com/thumbs/529/better-balance-meat-alternatives.jpeg)

These [Better Balance](https://www.trendhunter.com/trends/better-nature-mediterranean-tempeh) meat alternatives have been introduced by France-based charcuterie company Aoste as a series of delicious and versatile products perfect for elevating a wide range of meals. The products include sausages, burgers, original chunks, breaded cutlets and chunks with herbs, which are each crafted without the use of palm oil. The meat alternatives are crafted with a blend of soy, peas, wheat and vegetable oil to achieve their meat-like texture, and are ready to be used in a variety of recipes.

VP of [Plant](https://www.trendhunter.com/trends/plant-it) Based [Global](https://www.trendhunter.com/trends/sport-pride-fitness-festival) at Better Balance Helio Castaño commented on the new Better Balance meat alternatives saying, "The plant-based segment remains incredibly enticing, with substantial untapped potential waiting to be discovered. Better Balance aims to meet the evolving consumer demands for taste, texture, ingredient transparency, and ease of preparation.”

Image Credit: Aoste

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 50% | Activity: 59% | Freshness: 22%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Plant-based Evolution:** Exploring the untapped potential in the plant-based segment with versatile and delicious meat alternatives.
- **Ingredient Transparency Focus:** Meeting consumer demands for transparency by crafting meat alternatives without palm oil and using a blend of soy, peas, wheat, and vegetable oil.
- **Versatile Culinary Solutions:** Introducing a range of meat alternative products like sausages, burgers, chunks with herbs, and cutlets for diverse recipe applications.

### Industries Being Reshaped

- **Food Manufacturing:** Incorporating innovative ingredients and production techniques to create a new generation of versatile meat alternatives.
- **Plant-based Products:** Responding to consumer demands for plant-based options by introducing versatile and flavorful meat alternative products.
- **Culinary Innovation:** Exploring new ways to enhance meals with plant-based meat alternatives that offer taste, texture, and ease of preparation.

## Related on Trend Hunter

- [Semi-Finished Plant-Based Beef Products](https://www.trendhunter.com/trends/beef-alternatives.md)
- [Meaty Beef Alternatives](https://www.trendhunter.com/trends/plant-based-beef-alternative.md)
- [Chef-Approved Plant-Based Meats](https://www.trendhunter.com/trends/redefine-meat-products.md)
- [Juicy Meat-Free Sausages](https://www.trendhunter.com/trends/new-plantbased-sausage.md)
- [Minimal Ingredient Alt Meats](https://www.trendhunter.com/trends/more-foods.md)
- [Whole-Cut Vegan Meats](https://www.trendhunter.com/trends/plant-based-whole-cuts.md)
- [Wholesome Meatless Alternatives](https://www.trendhunter.com/trends/plant-it.md)
- [Minimal Ingredient Meat Alternatives](https://www.trendhunter.com/trends/cleanbean-products.md)
- [Premium Hybrid Meats](https://www.trendhunter.com/trends/carnea.md)
