# Bully-Battling Apps The #BeStrong Emoji Keyboard App is Being Promoted By Monica Lewinsky By Rahul Kalvapalle | Published 2016-02-10 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/bestrong References: [people](http://www.people.com/article/monica-lewinsky-anti-cyberbullying-be-strong-emoji-app) & [itunes.apple](https://itunes.apple.com/us/app/bestrong-anti-bullying-keyboard/id1077674588?mt=8) The #BeStrong Emoji Keyboard app is a new smartphone app, developed by Vodafone in collaboration with Monica Lewinsky, that is intended to provide teens with a way to "[communicate support](https://www.trendhunter.com/trends/soothe1) in a bullying situation." Monica Lewinsky knows a thing or two about bullying, having endured lots of mocking and cruel taunting in the wake of the Bill Clinton scandal. Now a noted anti-bullying activist, Lewinsky points out that people have it even more difficult these days because of the proliferation of Internet and the [social media](https://www.trendhunter.com/trends/burble). The #BeStrong Emoji Keyboard app lets you choose from a [variety of emojis](https://www.trendhunter.com/trends/iemoji-ai) that symbolize support, strength, courage and hope in the face of bullying, and can be used by anyone to express their anti-bullying sentiment. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 6% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Why This Trend Is Growing - **Anti-bullying Emojis:** The development of emoji keyboards specifically designed to combat bullying provides a unique opportunity for brands to engage with the growing movement against online harassment. - **Collaborative Technology Solutions:** Partnerships between technology companies and anti-bullying organizations, like Vodafone and Monica Lewinsky, highlight the potential for technology to play a significant role in addressing the issue of bullying. - **Social Media Activism:** The use of social media platforms as a means to promote anti-bullying messages and initiatives offers businesses an avenue to align their brand values with a powerful cause. ### Industries Being Reshaped - **Technology:** The creation of specialized emoji keyboards presents an innovative opportunity for technology companies to develop unique products that address social issues. - **Telecommunications:** Telecommunication companies, like Vodafone, can leverage their infrastructure and expertise to collaborate with anti-bullying advocates and create impactful technological solutions. - **Social Media:** Social media platforms have the potential to serve as powerful tools for spreading awareness and promoting anti-bullying campaigns, providing opportunities for brands and organizations to participate in meaningful social impact initiatives. ## Related on Trend Hunter - [Emoji-Centric Campaigns](https://www.trendhunter.com/trends/bubble-gum-emoji.md) - [Emotional Support Apps](https://www.trendhunter.com/trends/emotitalk.md) - [Emotion-Driven Messaging Platforms](https://www.trendhunter.com/trends/emochat.md) - [Personalized AI Emojis](https://www.trendhunter.com/trends/emojifyer-ai.md) - [AI Emoji Assistants](https://www.trendhunter.com/trends/emoji-bot.md) - [Emoji Party Games](https://www.trendhunter.com/trends/speedmoji.md) - [Emoji Search Engines](https://www.trendhunter.com/trends/emoogle.md) - [Chatbot-Equipped Mobile Keyboards](https://www.trendhunter.com/trends/swiftkey-chatbot.md) - [Emoji Access Platforms](https://www.trendhunter.com/trends/tiktok-emoji-finder.md)