# Proposal-Prompting Kits Best Surprise's Reverse Proposal Ring Set Helps Women Initiate Engagement By Laura McQuarrie | Published 2017-02-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/best-surprise References: [en.rocketnews24](http://en.rocketnews24.com/2017/02/22/japanese-reverse-engagement-ring-helps-women-control-their-marital-destiny/) After a couple discusses marriage and agrees that they both want to spend the rest of their lives together, typically a woman must wait for the question to be popped at the right moment—but Best Surprise is an online retailer that wants to help women initiate the [engagement process](https://www.trendhunter.com/trends/engagement-moment). In Japan, Best Surprise is offering the Nadeshiko Reverse Proposal Ring Set, which consists of a [ring and stationery](https://www.trendhunter.com/trends/signet-print-kit) for a woman to pen a proposal letter that communicaes her feelings and desires on marriage. When ordering this set, women are able to send it directly to their partner's address, so that he may accept the proposal and present the ring to his partner. Alternatively, a man is also able to send the ring back to Best Surprise. While a woman will not be eligible for a refund if she has been rejected, Best Surprise will send her a [diamond necklace](https://www.trendhunter.com/trends/act-of-selflove) to help her celebrate her new life as single woman. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 64% | Activity: 32% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance) ## Key Themes ### Why This Trend Is Growing - **Reverse Proposal:** Creating products and services that empower women to take the initiative in proposing marriage. - **Personalized Engagement:** Providing customizable engagement packages that allow individuals to curate unique experiences for their proposals. - **Supportive Post-rejection:** Developing products or services that offer emotional support and celebrate independence for individuals facing rejection after a proposal. ### Industries Being Reshaped - **Online Retail:** Exploring online platforms to offer innovative engagement products and services. - **Jewelry:** Creating customizable and thematic engagement rings and accessories for unique marriage proposals. - **Relationship Counseling:** Providing counseling services that support individuals through the emotional challenges of proposing or facing rejection. ## Related on Trend Hunter - [Onion Ring Proposals](https://www.trendhunter.com/trends/onion-ring-proposal.md) - [Cocktail Flavor-Inspired Engagement Rings](https://www.trendhunter.com/trends/nontraditional-engagement-ring.md) - [Carrot-Shaped Engagement Rings](https://www.trendhunter.com/trends/carrot-gold-engagement-ring.md) - [Yacht Proposal Packages](https://www.trendhunter.com/trends/sail-away-with-me.md) - [Confectionery-Inspired Ring Designs](https://www.trendhunter.com/trends/brilliant-earth.md) - [Pet-Inspired Proposal Initiatives](https://www.trendhunter.com/trends/engaged-couples.md) - [Engagement Ring Claw Games](https://www.trendhunter.com/trends/engagement-moment.md) - [Ultra-Chic Bridal Jewelry Lines](https://www.trendhunter.com/trends/2025-engagement-ring.md) - [Customizable Ring Print Kits](https://www.trendhunter.com/trends/signet-print-kit.md)