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# Cultish Goth Duds
The Bess Fall/Winter 2009 is Satanic Rock Chic

By Robyn Currie | Published 2009-10-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bess-fall-winter-2009
References: [bess-nyc](http://www.bess-nyc.com) & [lifelounge](http://lifelounge.com/First-the-worst,-second-the-Bess.aspx)

I love a nice goth-inspired fashion line and the Bess Autumn/Winter 2009 collection rocks.

Taking the full rocker-chic cue (and maybe a page out of the book of Jimmy Page), the Bess Autumn/Winter 2009 collection has lots to offer then just wizarding apparel. Think leather jackets, chunky zippers and lots and lots of black.

**Implications** - The lookbook is done completely in black and white images which give it mysterious appeal. The girls wear dark eyeliner paired with dark lips while the male model is styled with shoulder length hair and a scruffy beard.

Check out the gallery, all photos courtesy of LifeLounge.com.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 21% | Activity: 42% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Gothic Fashion:** There is an opportunity for disruptive innovation in creating new and unique collections inspired by gothic fashion trends.
- **Dark Aesthetic:** The trend towards a dark and mysterious aesthetic offers opportunities for brands to explore and market innovative designs and concepts.
- **Alternative Culture:** The rise of alternative cultures offers opportunities for disruptive innovation within the fashion industry to cater to these trends and subcultures.

### Sectors Adopting This

- **Fashion Design:** Fashion designers can capitalize on the gothic fashion trend to create new and unique collections that will appeal to customers who are looking for alternative styles.
- **Beauty and Cosmetics:** Beauty and cosmetics companies can benefit from the dark and mysterious aesthetic trend by creating products that cater to the gothic subculture and those who embrace alternative styles.
- **Photography:** Photographers can explore the trend towards a darker aesthetic by offering services that cater to clients who are looking for edgier and more alternative photoshoots.

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