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# Contemporary Cannabis-Inspired Apparel
besito Debuts Romantic Novelty Products for Valentine's Day

By Grace Mahas | Published 2020-02-11 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/besito
References: [eaze](https://www.eaze.com/groups/besito) & [shop.besito.la](https://shop.besito.la/)

With the [most romantic time of year](https://www.trendhunter.com/trends/love-potion-no-9) on the horizon, cannabis brand besito debuted a collection of products perfect for marijuana-lovers. Plus, as a special [Valentine's Day gift](https://www.trendhunter.com/trends/boys-lie-x-popup-bagels) for fans, besito is offering a 30% discount using the code "LITTLEKISS" on EAZE until February 31st.

Amid hilarious collection includes a variety of printed, [cannabis-inspired apparel](https://www.trendhunter.com/trends/rip-n-dip) includes the 'Stoned' crewneck that features an edgy millennial, joint in hand, kissing an iconic statue. Made from soft cotton, the crewneck features a relaxed silhouette with dropped shoulders.

besito also offers bold tote bags with the brand's eyebrow-raising statement: "more fuck yeah. less oh fuck." In addition, the brand boasts a chip clip, adorned with the statement "I'm high, lol." to encourage owners not to forget to keep their snacks fresh and close the bag.

Image Credit: besito

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 96% | Activity: 95% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Holiday](https://www.trendhunter.com/holiday)

## Key Themes

### What's Driving This Trend

- **Cannabis-inspired Apparel:** Opportunity for innovative designs and collaborations that cater to the growing cannabis culture and fashion market.
- **Romantic Novelty Products:** Potential for unique and unconventional gift ideas that combine romance and novelty for special occasions like Valentine's Day.
- **Discount Codes and Promotions:** Opportunity to leverage discounts and promotions to attract and retain customers, particularly during holiday seasons.

### Who This Affects Most

- **Apparel:** Potential for clothing brands to tap into the cannabis-inspired fashion trend and create apparel that resonates with marijuana lovers.
- **Gift and Novelty:** Opportunity to create and market unique and unconventional gift products that blend romance and novelty, targeting holidays and special occasions.
- **E-commerce and Online Retail:** Potential to leverage online platforms and discount codes to drive sales, attract new customers, and encourage repeat purchases.

## Related on Trend Hunter

- [Valentine’s Day-Inspired Cannabis Products](https://www.trendhunter.com/trends/50-shades-of-grapes.md)
- [Valentine's Day-Themed Vaporizer Cartridges](https://www.trendhunter.com/trends/fight-for-love.md)
- [Love-Themed One-Gram Cannabis Vapes](https://www.trendhunter.com/trends/strawberry-champagnes.md)
- [Cannabis-Infused Bonbons](https://www.trendhunter.com/trends/sass-wine-filled-bonbons.md)
- [Romantic Cannabis-Focused Boxes](https://www.trendhunter.com/trends/blazy-susan.md)
- [Intimacy-Supporting Cannabis Gummies](https://www.trendhunter.com/trends/intimacy-cannabis-gummy.md)
- [Sparkly Cannabis Products](https://www.trendhunter.com/trends/beboe-by-scott-campbell.md)
- [Cannabis-Friendly Gift Sets](https://www.trendhunter.com/trends/a-golden-state.md)
- [Romance-Inspired Cannabis Strains](https://www.trendhunter.com/trends/love-potion-no-9.md)
