# Iconic Women Cosmetic Series Bésame Cosmetics Uses Marilyn Monroe as Inspiration for Its New Line By Elena Rahman | Published 2021-05-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/besame-cosmetics References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/Bsame_Cosmetics_dedicates_beauty_line_to_Marilyn_Monroe_as_part_of_Iconic_Women_series/176104) & [besamecosmetics](https://besamecosmetics.com/pages/marilyn-monroe-collection) Bésame Cosmetics is launching its [Iconic Women](https://www.trendhunter.com/trends/charlottes-iconic-lip-cheat-trio) collection, dedicated to and inspired by the endlessly loved Marilyn Monroe. The LA-based cosmetic brand will release 15 new products in this collection drop, all inspired by the [Hollywood](https://www.trendhunter.com/trends/hollywood-beauty-icon-lipsticks) star's beauty looks. The extension of the brand's Iconic Women series is available as either two product curations or as one complete set. Bésame's new drop boasts a refillable compact, mascara, two lip liners, a trio of lipsticks, two eyeliner pencils, a highlighter, two gloss products, an eyeshadow quad, Marilyn lashes, based on the lash products Monroe used on-screen, and a sharpener. Those interested in purchasing the full historically accurate set will receive the products in a limited edition box made with sapele mahogany, a velvet interior, and a gold-plated clasp. Image Credit: Cosmeticbusiness.com ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 78% | Activity: 87% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Historical-inspired Cosmetics:** Opportunity for cosmetics brands to create makeup lines inspired by iconic historical women. - **Limited Edition Product Sets:** Opportunity for beauty brands to release complete sets of their products in limited edition packaging, driving demand and exclusivity. - **Sustainability in Cosmetics:** Opportunity for cosmetics brands to incorporate sustainable materials in their packaging, such as refillable compacts and boxes made with eco-friendly materials. ### Who This Affects Most - **Cosmetics Industry:** Cosmetics brands can innovate by releasing lines inspired by iconic women, creating limited edition product sets, and incorporating sustainable materials in their packaging. - **Fashion Industry:** Fashion brands can collaborate with cosmetics brands to create historically inspired makeup lines to complement their fashion collections. - **Luxury Goods Industry:** Luxury brands can create limited edition product sets with high-end packaging to cater to the demand for unique, exclusive products. ## Related on Trend Hunter - [Iconic Touring Artist Makeup](https://www.trendhunter.com/trends/madonnas-makeup.md) - [Vintage Glamour Lipsticks](https://www.trendhunter.com/trends/hollywood-beauty-icon-lipsticks.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Noir-Inspired Luxury Cosmetic Collections](https://www.trendhunter.com/trends/rouge-noir.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [50s-Style Musical Beauty Collections](https://www.trendhunter.com/trends/revolution-beauty-x-grease-collection.md) - [Spooky Cartoon Beauty Capsules](https://www.trendhunter.com/trends/mad-beauty-1.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md) - [Inaugural Fashion Brand Cosmetics](https://www.trendhunter.com/trends/celine-beaut.md)