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# Aged Christmas-Themed Whiskeys
Berry Bros Releases14-Year-Old Scotch from Royal Brackla

By Niko Pajkovic | Published 2021-11-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/berry-bros
References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2021/11/berry-bros-unveils-royal-brackla-christmas-whisky/) & [royalbrackla](https://www.royalbrackla.com/)

![Aged Christmas-Themed Whiskeys](https://cdn.trendhunterstatic.com/thumbs/464/berry-bros.jpeg)

London-based whiskey maker [Berry Bros & Rudd](https://www.trendhunter.com/trends/berry-bros-rudd-2023-winter-release) has announced the launch of the Royal Brackla 2007 PX Finish Cask, a limited edition scotch whiskey bottled specifically for upcoming Christmas celebrations. The company will only produce 539 bottles of the new Scotch, making it a desirable collector's item for fans of the brand.

The new single malt was aged 12 years in refill hogsheads before resting for an additional two in new [Pedro Ximenez](https://www.trendhunter.com/trends/ploughmans-single-malt) Sherry butts. As a result, the whiskey presents a distinct taste with [dried fruit richness](https://www.trendhunter.com/trends/the-heart-cut-12-ncnean-distillery) and tannin flavors while delivering a palate influenced by Sherry wood. Tasting notes are said to include prunes, toffee, honeycomb, apples, melon, pears, and dates.

The 14-year-old Scotch whiskey is bottled at 50.6% ABV and will be available for customers at major alcohol retailers in the U.K.

Image Credit: Berry Bros

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 16% | Activity: 50% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Limited Edition Spirits:** Opportunity for whiskey makers to release limited edition, seasonal spirits with distinct flavors that cater to specific holidays or events
- **Sherry-aged Whiskey:** Scotch makers can experiment with aging their spirits in Sherry butts to create unique flavor profiles that appeal to whiskey enthusiasts
- **Collectible Whiskey:** Producing rare, collectible whiskeys with limited production runs can create a sense of exclusivity and drive demand among whiskey connoisseurs

### Industries Being Reshaped

- **Alcoholic Beverages:** Opportunity for alcoholic beverage producers to experiment with unique flavor profiles by incorporating various ingredients and aging techniques to attract more customers
- **Gifts & Collectibles:** Whiskey makers can market their limited edition and collectible spirits as great gifts or collector's items, creating a new revenue stream
- **Hospitality:** Bars and restaurants can cater to whiskey enthusiasts by offering specially curated whiskey lists featuring unique and hard-to-find spirits

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