# Achromatic Blackberry Packaging These Elegantly Designed Berry Boxes Elevate Corphes' Blackberries By Laura McQuarrie | Published 2017-09-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/berry-boxes References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/09/corphes-blackberries.html) & [luminous.gr](http://www.luminous.gr/projects/corphes-blackberries-packaging) Although the majority of berry boxes boast brightly colored designs that aim to convey that the product is bursting with freshness, the Luminous Design Group took a radically different approach for Corphes. As Corphes specializes in "bio blackberries that are cultivated in the highest altitude of natural cultivation in Greece," Luminous Design Group created an [elevated packaging design](https://www.trendhunter.com/trends/blanco-1) to communicate what sets this brand's berries apart from others. The elegant all-black design of the berry boxes emphasizes the natural form of the berries and makes them look like high-end designer goods. Across the food industry, several produce brands are creating [vibrantly patterned crates](https://www.trendhunter.com/trends/summertime-art-box) and [fashion-forward packaging systems](https://www.trendhunter.com/trends/north-coast-organic) that aim to catch the eyes of consumers who are looking to incorporate more fruits and vegetables into their diet. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 34% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Minimalist Packaging:** Companies can adopt a more elegant, all-black packaging design that emphasizes the natural form of the product and makes it look more high-end and designer. - **Subtle Patterned Packaging:** Creating subtle and sophisticated packaging that are not overly flashy can attract the consumers who are looking for a more minimalist lifestyle. - **Design Meets Functionality Packaging:** Creating packaging designs that combine practicality and elegance can help the consumers carry or store the product while still looking sleek and stylish. ### Who This Affects Most - **Food and Beverage:** Companies can explore elegant, minimalist or subtle patterned packaging for all types of fruits and vegetables to add value and elevate the product. - **Fashion and Lifestyle:** Designers can incorporate minimalist or elegant packaging in fashion items or health and wellness products that cater to the consumers' sleek and modern aesthetics. - **Luxury Goods:** Companies can adopt minimalist or elegant packaging designs that elevate the perceived value of the product, making it a must-have item for those seeking luxury goods even in the food and beverage industry. ## Related on Trend Hunter - [Vibrant Organic Product Branding](https://www.trendhunter.com/trends/fruit-bliss.md) - [Pink Sushi Boxes](https://www.trendhunter.com/trends/dept-sushi.md) - [Chocolate-Dipped Frozen Blackberries](https://www.trendhunter.com/trends/hidden-fruits-blackberries.md) - [Wine-Infused Chocolate Packaging](https://www.trendhunter.com/trends/vine-to-bar-chocolate.md) - [Non-Carbon Black Packaging](https://www.trendhunter.com/trends/diplom-is.md) - [Striking E-Commerce Packaging](https://www.trendhunter.com/trends/maksim-arbuzov.md) - [Eye-Catching Fruit Cups](https://www.trendhunter.com/trends/dole-sunshine-company-packaging.md) - [Connected Purée Cartons](https://www.trendhunter.com/trends/ravifruits-mixologi.md) - [Vibrant Snack Packaging Designs](https://www.trendhunter.com/trends/cooper-street-snacks.md)