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# Political Sandal Slides
Luxury Label Balenciaga Launched a Pair of Bernie Sanders Logo Slides

By Amy Duong | Published 2018-03-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bernie-sanders-logo-slides
References: [gq](https://www.gq.com/story/balenciaga-bernie-sanders-logo-slides) & [neimanmarcus](https://www.neimanmarcus.com/en-ca/Balenciaga-Campaign-Logo-Pool-Slide-Sandal/prod205820275/p.prod?ecid=NMAF__Skimlinks.com&CS_003=5630585&utm_medium=affiliate&utm_source=NMAF__Skimlinks.com)

Luxury label [Balenciaga](https://www.trendhunter.com/trends/sunday-molded-mule) recently unveiled its Bernie Sanders Logo slides, boasting the same color and logo from the politician's campaign, with its own branding details. The politician is not recognized as a fashion maven, but Balenciaga has used the campaign graphic on nearly every product category previously, ranging from caps, t-shirts, bags, wallets and most recently, [pool slides](https://www.trendhunter.com/trends/recovery-slides). The luxury brand has introduced the newest Bernie Sanders Logo slides in the familiar blue color scheme and minimal style.

The footwear is constructed from simple leather for the upper, where it is accented with the logo right across the strap to maximize the flexing potential. The political motif pool sandals are available for purchase at select online retailers such as [Neiman Marcus](https://www.trendhunter.com/trends/boucl-alpaca-dropped-shoulder-aviator-jacket) for the price of $595.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 70% | Activity: 71% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Branded Political Fashion:** As seen with Balenciaga's Bernie Sanders logo slides, there is a trend of luxury brands incorporating political motifs into their designs.
- **Campaign Graphic Merchandise:** The use of campaign graphics, like the Bernie Sanders logo, on various products is becoming increasingly popular among fashion brands.
- **Luxury Pool Slides:** Luxury brands are expanding their product offerings to include high-end pool slides, providing a new avenue for fashion-conscious consumers.

### Who This Affects Most

- **Luxury Fashion:** Luxury fashion brands like Balenciaga are embracing political branding, opening up new opportunities for creative collaborations.
- **Online Retail:** E-commerce platforms are becoming important channels for the sale of exclusive and niche fashion items like the Bernie Sanders Logo slides.
- **Footwear:** The footwear industry benefits from the demand for stylish and unique pool slides, appealing to consumers seeking fashion-forward options for casual footwear.

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