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# Groovy Eco Fashion
The JoAnn Berman Spring 2011 Collection is a Kaleidoscope of Color

By Amanda Chang | Published 2010-09-17 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/berman-spring-2011-collection
References: [treehugger](http://www.treehugger.com/files/2010/09/new-york-green-fashion-week-joann-berman-takes-flight-in-spring-2011-with-bright-vintage-fabrics-slideshow.php) & [joannberman](http://www.joannberman.com/)

All about fashion-forward, eco-friendly styles, the JoAnn Berman Spring 2011 collection â€œN GOA-A-GO GOâ€ took flight at New York City's 2010 Fashion Week. A whirlwind of color, Berman took inspiration from the 1960s as she created colorful pieces in typical retro-style fashion.

Much like most eco-fashion today, the JoAnn Berman Spring 2011 collection did not reflect the use of a lot of hemp, but rather luxury and class. This year, the runway was overflowing with bursts of vibrant colors, clean geometric lines, A-line dresses, digitally printed mesh dresses and tribal patterns.

Check out the gallery for the psychedelic eco-chic flair you've been yearning for in your wardrobe.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 95% | Activity: 99% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Fashion:** Opportunity for luxury and class-driven eco-fashion to become a trend, moving away from traditional materials like hemp.
- **Retro-inspired Clothing:** Opportunity for designers to incorporate vintage trends into current fashion.
- **Digitally Printed Mesh Dresses:** Opportunity for fashion designers to incorporate digital technology in fashion design.

### Sectors Adopting This

- **Fashion Industry:** Designers can create eco-friendly, retro-inspired, and digitally printed clothing to meet evolving customer tastes and preferences.
- **Textile Industry:** Opportunity for textile companies to create new eco-friendly and sustainable fabrics for fashion designers.
- **Technology Industry:** Opportunity for technology companies to develop digital printing technologies for fabric printing in fashion design.

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