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# Sophisticated Menswear Tableaus
The Premiere Berluti Fall 2012 Line is Mature and Discreetly Luxe

By Rebecca Byers | Published 2012-01-26 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/berluti-fall-2012
References: [models](http://models.com/mdx/?p=12193) & [fashion.telegraph](http://fashion.telegraph.co.uk/article/TMG9030061/Paris-Mens-Fashion-Week-Berluti.html)

The Berluti Fall 2012 collection is a first from the iconic shoemaker and shows a refreshingly classic and refined take on menswear. The line, debuted in Paris, was presented in a tableau-style show on adult men aged 25 to 72, who read leather-bound books, played chess and gathered around a dramatic, Last Supper-worthy table laid out for a feast. The collection reflected this stark shift from the norm, which usually means teenaged boys walking down a runway in less-wearable accessories.

Berluti, a subsidiary of [LVMH](https://www.trendhunter.com/trends/luxury-italian-caf), is now at the helm of designer Alessandro Sartori, handpicked by Antoine Arnault. The maturity of the models in the Berluti Fall 2012 show was emulated in the standard, [well-tailored looks](https://www.trendhunter.com/trends/apresse-2026) by Sartori that contrast the "extremist" looks upon which other [menswear collections](https://www.trendhunter.com/trends/soft-touch-by-bugatchi) have thrived.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 35% | Activity: 57% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Why This Trend Is Growing

- **Sophisticated Menswear:** Opportunities for classic and refined takes on menswear, moving away from the norm of trendy and youth-focused collections.
- **Tableau-style Presentations:** Disruptive innovation opportunities in fashion shows that move away from runway presentations to create more immersive, theatrical experiences.
- **Subtle Luxe:** Space for discreetly luxe fashion lines that cater to mature and affluent demographics.

### Industries Being Reshaped

- **Luxury Menswear:** The Berluti Fall 2012 collection is a strong example of the luxury menswear industry.
- **Fashion and Apparel:** Opportunities for fashion and apparel industry professionals interested in new ways to present designs beyond traditional runway formats.
- **Hospitality and Event Planning:** Disruptive innovation opportunities in luxury event planning that allow for immersive, sophisticated events.

## Related on Trend Hunter

- [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md)
- [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md)
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- [Understated Luxury Menswear](https://www.trendhunter.com/trends/coofandy.md)
- [Minimalist Gallery Runways](https://www.trendhunter.com/trends/saint-laurent-springsummer-2024.md)
- [Contemporary Fall-Centric Menswear](https://www.trendhunter.com/trends/latimmier.md)
- [Dandyism-Inspired Men's Footwear](https://www.trendhunter.com/trends/lv-buttersoft-sneaker.md)
- [Refined Quiet Luxury Apparel](https://www.trendhunter.com/trends/the-journey.md)
- [Evolutionary Menswear Fashion Shows](https://www.trendhunter.com/trends/ss-daley-1.md)
