# Fire Hydrant Fashion Shoots Bergdorf Goodman Spring 2010 Catalogue is High-Street Style By Venessa Fisher | Published 2010-03-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bergdorf-goodman-spring-2010 References: [fashiongonerogue](http://www.fashiongonerogue.com/2010/03/17/model-of-the-month-liu-wen-for-bergdorf-goodman-spring-2010-catalogue/) & [bergdorfgoodman](http://www.bergdorfgoodman.com/) Asian model Liu Wen is the latest cover girl for the Bergdorf Goodman Spring 2010 Catalogue out now. On the cover Wen sports an Alexander Wang minidress with long sleeves and brown ankle boots paired with high socks. Captured by photographer Roger Deckker, Liu looks sleek and sexy inside the catalogue working a perfect ponytail and designer pieces from all the hottest labels. The interesting shoot takes place everywhere from [palm trees to towering buildings](https://www.trendhunter.com/trends/back-to-the-city), and my personal favorite shot is on top of a fire hydrant. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 90% | Activity: 50% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **High-street Style:** Opportunity for retailers to offer more affordable, trendy fashion options to a wider customer base. - **Catalogue Shoots:** Disruptive innovation opportunity for online retailers to create immersive virtual catalogues that enhance the shopping experience. - **Location Variety:** Potential for photographers and fashion brands to explore unconventional settings for fashion shoots to create unique and attention-grabbing visuals. ### Sectors Adopting This - **Fashion Retail:** Opportunity for fashion retailers to incorporate high-street style trends into their product offerings and marketing strategies. - **E-commerce:** Disruptive innovation opportunity for e-commerce platforms to revolutionize the way fashion catalogues are presented and accessed by consumers. - **Photography:** Potential for photographers to experiment with location diversity and unconventional settings to add variety and creativity to their portfolios. ## Related on Trend Hunter - [High-Society-Inspired Holiday Initiatives](https://www.trendhunter.com/trends/the-bergdorf-soire.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Lunar New Year Campaigns](https://www.trendhunter.com/trends/lunar-new-year-campaign1.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Elegant New Year-Inspired Fashion](https://www.trendhunter.com/trends/alexander-wang-2024.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [City-Themed Luxury Fashion Campaigns](https://www.trendhunter.com/trends/back-to-the-city.md) - [Lunar New Year-Celebrating Collections](https://www.trendhunter.com/trends/lunar-new-year-2024-collection.md)