# Glass Touch Control Earbuds Bang & Olufsen Launches New Beoplay EX Wire Headphones By Niko Pajkovic | Published 2022-04-19 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/beoplay-ex References: [acquiremag](https://www.acquiremag.com/tech/bang-olufsen-beoplay-ex-wireless-earphones) & [bang-olufsen](https://www.bang-olufsen.com/en/us/earphones/beoplay-ex?utm_medium=cjaffiliate&utm_source=Sovrn+Commerce)  [Bang & Olufsen](https://www.trendhunter.com/trends/bang-olufsen-beoplay-ex-atelier-editions) is a Danish consumer electronics company specializing in high-end audio accessories. Today, the brand, which is known for its chic designs and superior sound quality, announced the launch of the [Beoplay EX](https://www.trendhunter.com/trends/bang-olufsen-beoplay-eleven), the company's first take on the classic stem-based wireless earbud design. The Air Pod-like design of the new Beoplay EX allows Bang & Olufsen to integrate extra-large 9.2mm speaker drivers into the earphones. In fact, according to the company, they are the largest drivers that the brand has ever fit into a pair of [true wireless headphones](https://www.trendhunter.com/trends/true-wireless-earbud). In addition, the earbuds feature Adaptive Active Noise Cancellation, glass-covered touch controls, and a powerful battery -- with ANC switched on the headphones can last up to 6 hours; with ANC switched off they boast an impressive 20-hour battery life. Image Credit: Bang & Olufsen ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 61% | Activity: 52% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Wireless Earbuds with Extra-large Speakers:** There is a growing market for wireless earbuds that feature large speaker drivers, giving users superior audio quality. - **Adaptive Active Noise Cancellation:** There is a trend towards headphones that offer adaptive active noise cancellation, allowing users to customize their listening experience based on their surroundings. - **Glass Touch Controls:** Glass touch controls are an emerging trend in the headphone industry, allowing for intuitive and responsive controls without physical buttons. ### Where This Applies - **Consumer Electronics:** Companies in the consumer electronics industry have an opportunity to invest in innovative technologies, such as extra-large speaker drivers and adaptive active noise cancellation, to enhance their audio product offerings. - **Audio Accessories:** Businesses in the audio accessory industry could benefit from incorporating new trends, such as glass touch controls, into their headphone designs to stay competitive in the market. - **Wireless Technology:** As wireless earbuds increase in popularity, companies in the wireless technology industry have an opportunity to invest in research and development to improve audio quality, battery life, and user experience. ## Related on Trend Hunter - [Lime-Colored Special Edition Earbuds](https://www.trendhunter.com/trends/bang-olufsen-beoplay-ex-atelier-editions.md) - [Advanced ANC Earbuds](https://www.trendhunter.com/trends/bang-olufsen-beoplay-eleven.md) - [Opulent Industrial Earbuds](https://www.trendhunter.com/trends/bang-olufsen-beo-grace.md) - [Luxe Sage Audio Collections](https://www.trendhunter.com/trends/bang-olufsen3.md) - [Minimal Premium Leather Headphones](https://www.trendhunter.com/trends/beoplay-h100.md) - [Stylish See-Through Headphones](https://www.trendhunter.com/trends/bang-olufsen-beoplay-clear.md) - [Premium Green Audio Devices](https://www.trendhunter.com/trends/atelier-editions.md) - [Touch-Sensitive TWC Earbuds](https://www.trendhunter.com/trends/airbass-encore-x.md) - [Repairable Luxury Headphones](https://www.trendhunter.com/trends/bang-olufsen-beoplay-h100.md)