# Car Interior-Inspired Colognes Bentley Momentum Unlimited Has Heart Notes of Wood and Leather By Michael Hemsworth | Published 2018-03-30 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/bentley-momentum-unlimited References: [luxurytrump](http://luxurytrump.com/fashion/bentley-momentum-unlimited/) & [shop.bentleymotors](https://shop.bentleymotors.com/) Car brands are expanding to offer lifestyle products as consumers seek out ways to incorporate them in their everyday routine, which is seeing new options like the [Bentley](https://www.trendhunter.com/trends/the-macallan-horizon) Momentum Unlimited cologne come about. Released as a followup product to the full lineup of colognes that were announced last year, the new cologne is said to be inspired by the interior of the [luxury automobiles](https://www.trendhunter.com/trends/bentley-mulliner-inspired-by-china). This is achieved thanks to heart notes of wood and leather with touches of sandalwood, vetiver and cedar wood in the mix to make it an [inherently masculine scent](https://www.trendhunter.com/trends/absolu-aventus) for consumers to enjoy. The Bentley Momentum Unlimited cologne comes elegantly packaged in a demure bottle and is set to launch in April for a cost of $99. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 59% | Activity: 51% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Lifestyle Products:** The expansion of car brands into lifestyle products presents disruptive innovation opportunities to create unique and branded consumer goods. - **Car-inspired Design:** The incorporation of car interior elements into colognes highlights the potential for disruptive innovation in expanding products and experiences beyond traditional boundaries. - **Masculine Scents:** The development of colognes with heart notes of wood and leather appeals to the growing market of men seeking distinctive and bold fragrance options. ### Where This Applies - **Automotive:** The automotive industry can explore opportunities to extend their brand influence by creating lifestyle products inspired by car interiors. - **Fragrance:** The fragrance industry can innovate by incorporating unique and unconventional elements, such as car interior-inspired scents, to attract new customers. - **Consumer Goods:** The consumer goods industry can tap into the demand for branded experiences by collaborating with car brands to create exclusive products with car-inspired design elements. ## Related on Trend Hunter - [Mood-Altering Automotive Fragrances](https://www.trendhunter.com/trends/bmw-fragrances.md) - [Sustainable Automotive Scents](https://www.trendhunter.com/trends/mercedesmaybach-haute-parfumerie-collection.md) - [Luxe Thrillseeker Fragrances](https://www.trendhunter.com/trends/amg-parfum.md) - [Automotive Brand Racing Perfumes](https://www.trendhunter.com/trends/nissan-smell-my-dust.md) - [Car Fragrance Vending Machines](https://www.trendhunter.com/trends/carfume-vending-machine.md) - [Luxury Herb-Dominant Fragrances](https://www.trendhunter.com/trends/montblanc-4.md) - [Cologne-Infused Scents](https://www.trendhunter.com/trends/spice-alchemist.md) - [Luxurious Lifestyle Fragrance Products](https://www.trendhunter.com/trends/maisonmuse.md) - [Luxe Car-Inspired Bottle Designs](https://www.trendhunter.com/trends/the-macallan-horizon.md)