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# Masked Creature Editorials
Ben Toms Created This Creepy Cover for 'Dazed & Confused' Magazine

By Jessica Marren | Published 2013-05-19 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/ben-toms
References: [highsnobiety](http://www.highsnobiety.com/2013/05/16/animal-house-editorial-by-ben-toms-for-dazed-and-confused/)

Photographer Ben Toms brought to life this questionably creepy editorial for the cover for the June 2013 issue of Dazed & Confused. The shoot features young males wearing odd creature masks and sweaters that have angry animals on them. The whole thing encapsulates a rather casual "what are you looking at?" vibe.

Ben Toms relied on stylist Robbie Spencer to help him created this colorfully bizarre fashion spread. Masked figures are not really a rarity in the world of fashion but these [scarecrow masks are terrifying alternatives](https://www.trendhunter.com/trends/universal-monsters-collection) to the usual face covering accessories we see in spreads. These furry and feathered face covers were combined with [Dior](https://www.trendhunter.com/trends/otani), [Prada](https://www.trendhunter.com/trends/axiom-space-x-prada) and other high end designers to create this stirring collection of images.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 94% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### What Makes This Trend Stand Out

- **Scarecrow Masks:** The use of terrifying scarecrow masks as a fashion statement in editorials offers opportunities for novel and unique fashion accessories.
- **Creature Fashion:** The trend of incorporating creature-inspired designs into high-end fashion opens up new possibilities in the industry.
- **Animalistic Prints:** Utilizing animalistic prints and patterns in clothing design provides new avenues for expression in fashion.

### Sectors Adopting This

- **Fashion Industry:** The use of unconventional accessories and designs in fashion editorials creates opportunities for creativity and innovation in the fashion industry.
- **Photography Industry:** The trend of incorporating unique accessories and styles in fashion editorials offers opportunities for photographers to experiment with their craft.
- **Design Industry:** The use of animalistic prints and patterns in fashion design presents new design opportunities for designers in the fashion industry.

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